A Swachh Bharat Cultural Festival was organised on 20/09/24 were Jal Tarang Musicians were invited to sensitize the Business visitors to the Emporia about initiatives of “the Cottage”. With the commencement of the ‘Swachhta Hi Sewa Campaign 2024’ from 17/09/24 the Central Cottage Industries Corporation Ltd began the observation of various activities across the country. Shri Manoj Lal, Managing Director, the Central Cottage Industries Corporation Ltd planted a sapling under ‘Ek Ped Maa Ke Naam’ Campaign. Prior to it on the first day of the Swachhta Hi Sewa Campaign 2024, he administered the Swachhta pledge to all the Staff& Officers at the Corporate Office, Jawahar Vyaapar Bhawan,New Delhi to embrace cleanliness as an integral part of their daily lives.
Swachhta Standees have been installed at prominent places in the office building.Banner of Swachhta Hi Sewa has been uploaded on the dashboard of the websites of the Central Cottage Industries Corporation Ltd to ensure maximum reach and engagement, activities of the campaign are being shared across social media platforms amplifying the message of cleanliness.Swachhta Hi Sewa Campaign 2024, a nationwide initiative aimed at reinforcing the commitment to cleanliness and hygiene in everyday life is being celebrated across all organisations under the Ministry of Textiles purview.