The Ministry of Ayush has signed a MoU with India Tourism Development Corporation (ITDC), to work together for the promotion of Medical Value Travel in Ayurveda and other traditional systems of medicine.
Ministry of Ayush’s Director Dr Shashi Ranjan Vidyarthi and ITDC’s Director (Commercial and Marketing) Piyush Tiwari signed the MoU in presence of Ministry of Ayush’s Special Secretary Pramod Kumar Pathak and other senior officials of Ministry of Ayush and ITDC.
According to the MoU, the Ministry of Ayush will provide training to the officials of ITDC to sensitize them about the Medical value of travel in Ayurveda and other traditional systems of medicine. It will identify tourist circuits, where there is immense scope to promote Medical value travel in Ayurveda and other traditional systems of medicine and provide all the technical know-how from time to time to ITDC.
ITDC will include historical heritage sites of Indian systems of medicine in tourist destinations under “Knowledge Tourism and may develop films/literature useful to tourists. It will explore establishing Ayurveda and Yoga centres in the Hotels run by ITDC and will organise sensitization workshops in collaboration.
