Bengaluru – November 06, 2025: Flipkart, India’s homegrown e-commerce marketplace, is set to bring the next generation of wearable technology to Indian consumers with the launch of Ray-Ban Meta Smart Glasses on its platform. The AI glasses will be officially launched on Flipkart on November 21, 2025.
The Ray-Ban Meta Glasses combine timeless eyewear design with intelligent, voice-enabled features, enabling users to stay connected, capture content, and access information – all hands-free. Designed for creators, tech enthusiasts, and everyday users, the product combines smart functionality with personal style, enabling a more natural way to interact with the world on-the-go.
The glasses feature a 12MP ultra-wide camera for high-quality photo and video capture, along with a five-microphone array and open-ear speakers that deliver spatial audio and support accurate voice recognition, allowing users to stay aware of their surroundings while engaging with sound. They also come with a portable charging case that provides up to 36 hours of battery life, including 4 hours of active use per charge, making them ideal for extended, on-the-go use.
Powered by built-in Meta AI, the Ray-Ban Meta Glasses can be activated with a simple “Hey Meta” voice command to handle everyday tasks like asking questions, setting reminders, generating captions, or placing calls, all without needing to look at a screen. Users can also share content in real time through seamless integration with Instagram and Facebook, making it easier to capture and upload moments instantly.
Sujith Agashe, Vice President – Electronics, Flipkart, said, “At Flipkart, we strive to bring meaningful innovations that enhance the way people live, work, and connect in their daily lives. The launch of Ray-Ban Meta Glasses marks the introduction of a new and exciting category in our consumer electronics portfolio, one that merges technology with everyday utility and personal style. As more consumers embrace premium wearable technology, we are proud to be the platform of choice for such forward-looking launches that make cutting-edge experiences more accessible.”
With hands-free functionality, all-day wearability, and always-on connectivity, the Smart Glasses are designed to fit naturally into daily routines, whether for work, travel, content creation or everyday use. Available in classic Ray-Ban styles such as Wayfarer and Headliner, the glasses offer multiple lens options to suit individual preferences.
Sandhya Devanathan, Vice President, India & Southeast Asia, Meta, said, “We’re excited to collaborate with Flipkart to bring the Ray-Ban Meta Glasses to India, a market that continues to adopt new technology in everyday life. These glasses combine AI, connectivity, and design to offer a seamless, screen-free way for people to interact with the world around them. Whether it’s capturing daily moments or accessing information hands-free, the goal is to simplify and enhance everyday experiences. Flipkart’s scale and reach play an important role in making this innovation more widely accessible across the country.”
