Bengaluru, June 25, 2025: JioStar, in partnership with Media Partners Asia (MPA), today released its TATA IPL 2025: A Year of Firsts report at the APOS conference, organized by MPA in Bali. The report captures how Tata IPL 2025 became one of the most successful seasons in the league’s history, setting new benchmarks with multiple records and industry firsts. JioStar transformed the IPL experience across both linear and digital – reimagining how fans, brands, and partners connect with live sport. Rooted in user-centric design thinking, the broadcaster crafted seamless, personalized viewing journeys that spanned devices, formats, and languages – ensuring every screen, whether big or small, offered an experience that felt deeply personal and inclusive.

“TATA IPL 2025 was a season where the lines between sport, storytelling, and shared experiences truly blurred. It wasn’t just about broadcasting matches – it was where creativity, culture and commerce converged, with fan connections at the heart of it all. At JioStar, we set out to make every screen feel personal, every interaction meaningful, and every moment unforgettable. From deep consumer journeys to a rich spectrum of viewing experiences, this was a celebration of fandom in all its forms. The real success of the IPL isn’t measured in numbers, but in the moments that moved millions.” said Sanjog Gupta, CEO – Sports & Live Experiences, JioStar.

Whether Connected TV or mobile, the experience was designed to be intuitive, immersive, and insight-driven unlocking new value for every stakeholder in the ecosystem. This design philosophy not only enhanced fan engagement but also unlocked new opportunities for advertisers and distribution partners through flexible solutions, targeted reach, and measurable outcomes across every platform. The result was a tournament that became a showcase for industry-first achievements. 

A Year of Firsts: Key Highlights from IPL 2025

Scale

●     1.19B total reach: 537MN on TV and 652MN on digital – TATA IPL 2025 on JioStar Network recorded the biggest reach ever

●     47% of IPL viewers on Star Sports were women

●     The IPL Final attracted 426M (189MN on TV and 237MN on digital) reach during the final

●     JioHotstar grew to 300 million subscribers. 1.04BN app downloads on Android

●     55.2M peak concurrency

●     235 million reach on Connected TV

●     417 million reach on mobile phones

●     514BN minutes of tournament watch-time

●     129 million viewers watched on Star Sports HD

●     840 billion minutes watch-time

Engagement

●     MaxView 3.0 used by 30% of mobile viewers

●     Regional language feed growth YoY: Hindi: 31%; Telugu: +87%; Tamil: +52%; Kannada: +65%; Bengali: +34%; Haryanvi: 47%

●     3.83B social interactions

●     44% of TATA IPL viewers on mobile experienced the thrill of  ‘Jeeto Dhan Dhana Dhan’ play-along game

Brand

●     It was a Year of the Advertisers on JioStar, with 425+ advertisers; 270+ debutants across 40 unique categories

●     From market leaders to challengers, 32 brands across 9 categories leveraged Nielsen’s third party measurement

Technology

●     TATA IPL 2025 on JioStar was one of the most immersive and engaging viewing experiences ever

●     Multi-Cam in 16:9: Viewers could switch between multiple camera feeds (Batter Cam, Bowler Cam, Stump Cam) in 16:9 resolution on the JioHotstar app

●     360degree/ VR Streaming: Fans could enjoy live matches with an immersive 360° view on their mobile devices, or step into the action in Virtual Reality using devices like JioDive.

●     MaxView 3.0: A vertical viewing experience that lets fans swipe up to catch key match moments or swipe sideways for alternate camera angles

●     Voice Assisted Search on CTV: Connected TV viewers could search using voice commands, enabling a more intuitive, hands-free experience

●     Introduction of Free Ad-supported Streaming TV (FAST) channels dedicated to TATA IPL, offering non-stop cricket content without a subscription

●     AI – Powered Match Highlights: Full match highlights auto-generated using Al, available within minutes post-match

●     AI led Live Translation of Cricket Experts: Real-time Al translations of live commentary helped regionalize cricket insights and make expert analysis accessible across languages

●     Audio Descriptive Commentary for the visually impaired

●     Indian Sign Language Interpretation for the live matches

The full report can be downloaded at www.jiostar.com and www.aposlive.com

As JioStar looks to the future, IPL 2025 offers a powerful blueprint for how technology, storytelling, and deep customer focus can converge to deliver  truly unmissable, multi-screen experiences for fans, brands alike.

The post From Stadiums to Screens: JioStar’s ‘TATA IPL 2025: A Year of Firsts’ Report Highlights how a Billion Viewers Came Together To Celebrate Cricket appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

~ Builds on last season’s total of 1,04,777 kilograms of waste managed across the home fixtures ~

Bengaluru, May 28, 2025: Continuing their unwavering commitment to sustainability, the Gujarat Titans, for the third consecutive year, have shown excellence in managing waste from the world’s largest cricket stadium – the Narendra Modi Stadium. The Gujarat franchise have collected and processed an impressive 93,385 kilograms of waste in the seven home matches of the TATA IPL 2025 season. This adds on to the Titans’ holistic efforts in maintaining a sustainability-first approach across and beyond the IPL.

Gujarat Titans started this initiative in 2023 aligning with their larger goal of sustainability, and ever since, thousands of kilograms of waste have been collected, processed and repurposed through their concentrated all-round efforts. In the 2024 season, the initiative resulted in a total of 1,04,777 kilograms of waste being efficiently processed through recycling, composting, upcycling, reuse, or donation across the Titans’ home fixtures.

With a capacity exceeding 100,000 spectators, the Narendra Modi Stadium presents a unique opportunity—and responsibility—for scaling sustainable practices. Gujarat Titans are harnessing this platform to execute a comprehensive, end-to-end waste management program that ensures environmental impact is minimized without compromising fan experience.

The current season’s waste collection includes 83,761 kilograms of dry waste and 9,624 kilograms of wet waste, all of which are being processed using decentralized sorting, recycling, and composting systems. Excess food and materials are directed to donation channels, contributing to both environmental and social impact.

Gujarat Titans’ partnership with NEPRA Resource Management Pvt. Ltd. (NEPRA) enables them to manage the entire waste lifecycle from on-ground collection and segregation to transportation and final processing. The collective efforts also cater to stadium-wide sensitization campaigns and ensuring hygiene and waste practices among food stall operators. Visual communication via banners, posters, and bin signage enhances public awareness, supported by social media outreach amplifying the initiative’s goals.

Colonel Arvinder Singh, Chief Operating Officer, Gujarat Titans emphasized the team’s vision and said, “At Gujarat Titans, it is our endeavour to do our part to contribute towards a cleaner, greener future. With the help of our partners, we’re able to turn waste into resources from each of our home games at the Narendra Modi Stadium. We’re proud that our fans extend their consistent support to this initiative and continue to embrace and drive this mission forward.”

This campaign has not only transformed how waste is managed at scale but has also empowered local waste workers, including many women, thus contributing to both environmental sustainability and social equity through a circular economy framework.

As the TATA IPL 2025 progresses, the Gujarat Titans remain committed to making meaningful change leading by example on and off the field.

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Bengaluru, May 6, 2025: As the TATA IPL 2025 season picks up pace and teams race to the play-offs, JioStar today announced the winner of its popular predict-and-win fan engagement contest Jeeto Dhan Dhana Dhan on JioHotstar (JDDD). Rajkishor Khuntia, who hails from Bhadrak, Odisha, is the first to win SUV from the free-to-play contest this season.

Jeeto Dhan Dhana Dhan gives viewers a chance to win prizes, brand coupons while watching TATA IPL live with real-time prediction based and trivia questions, making the viewing experience more exciting and rewarding.

An avid fan of Hardik Pandya and the Mumbai Indians, Khuntia is employed as a security guard at a private company and passes his spare time watching cricket and other sports content on JioHotstar.

“I feel very happy and excited about winning an SUV,” expressed Khuntia. “I got to know about Jeeto Dhan Dhana Dhan through the villagers. I saw many of them playing, which interested me, especially since it is free and easy to use. After that, I downloaded the JioHotstar application and began playing the contest.”

Viewers can hold the phone in portrait mode while watching the game and go to the dedicated ‘Jeeto’ tab on the app where the question appears before every over along with four options. Every single match of the 18^th season has seen 100 prizes given away including Smart TVs, refrigerators, washing machines, microwave ovens among others to viewers who give the most correct answers.

With an intent to make Jeeto Dhan Dhana Dhan a second-screen engagement experience, this season viewers on Star Sports will seamlessly experience unprecedented levels of engagement during live matches through a QR code or URL jeeto.jiohotstar.com.

This marks a pivotal shift in how India consumes sports on Linear TV as Jeeto Dhan Dhana Dhan turns it into an active, lean-in experience. By building a bridge between Linear TV and Digital, this initiative is setting a new benchmark in sports engagement, making TATA IPL not just a spectacle but an immersive, interactive event.

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Bengaluru, March 13, 2025: As the 18^th season of the TATA IPL beckons, JioStar, the official broadcast and digital partner for the world’s ultimate T20 franchise competition, is gearing up for the biggest edition yet. With the upcoming season debuting revamped squads and half the franchises featuring new captains, TATA IPL 2025 promises excitement of unmatched proportions. To celebrate the season, JioStar has unveiled its 2025 season campaign, titled, ‘Yahaan Sab Possible Hai’. The campaign packs multiple films, each one depicting epic possibilities arising out of the way that the TATA IPL transcends relationships, major life moments, cultures, ethnicities, and age, driving home the thought that anything is possible at the magnum opus.

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Bengaluru, 05 March, 2025: With excitement building up for another high-octane season of TATA IPL 2025, Gujarat Titans (GT) welcome fans and spectators for their home matches at the world’s largest stadium— the Narendra Modi Stadium. The Gujarat franchise has announced online tickets to go live starting Wednesday, March 5. District by Zomato is the official ticketing partner and fans can purchase tickets online on the Gujarat Titans (GT) App and the District App.

Building on the spirit of the state of Gujarat and love and support from a growing global fanbase, Gujarat Titans are set for another exciting season with their home matches in Ahmedabad. The first phase of ticketing will be live for online purchase where fans and sports lovers will be able to grab their desired spots. The team is taking measures to make the ticket booking experience seamless and would categorically announce the availability of offline tickets soon.

Colonel Arvinder Singh, COO of Gujarat Titans, said, “Fans are the backbone of any team and to ensure that they have a wholesome experience is a priority. Since the time we started playing at our home stadium – the Narendra Modi Stadium, we have given utmost attention to how we can enhance the match-viewing experience for fans and spectators. Last year, we had over 90% of the tickets being purchased online and delivered to our fans at home. As the 2025 season is set to commence, we have come up with a multi-modal ticketing system that would give our fans a seamless experience from getting their tickets to enjoying their time at the stadium. They will be assisted with all the necessary facilities from ticketing to other exciting in-stadium activities, in a phase-wise manner, so that they have ease of access and can come in large numbers while bringing the quintessential #AavaDe spirit to the stadium.”

By partnering with District by Zomato, Gujarat Titans are all set to welcome fans back to their home ground for another thrilling season of high-energy cricket and ensure that purchasing tickets is seamless, convenient, and accessible through digital platforms.

Playing at the world’s largest cricket stadium, Gujarat Titans have garnered a strong fan base throughout their home matches in the previous seasons. With the 2025 season on the cards, Gujarat Titans will play their first home match against Punjab Kings on March 25.

Given the excitement surrounding the new season, fans are encouraged to book their tickets early to secure their spots, avoid last-minute rush, and be part of an electrifying atmosphere as Gujarat Titans gear up for another exciting season.

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Players like Anuj Rawat, Ishant Sharma, Jayant Yadav, Kumar Kushagra, Mahipal Lomror and Arshad Khan have joined the team in the camp along with the coaches and support staff.

The 2022 champions built a strong 25-member squad in the mega auction, held in Jeddah, Saudi Arabia last year, with the acquisition of top players including South African pacer Kagiso Rabada, England’s Jos Buttler, one of India’s leading fast bowlers Mohammed Siraj and all-rounder Washington Sundar.

Shubman Gill, Rashid Khan, Sai Sudharsan, Rahul Tewatia, and Shahrukh Khan were the retained players of Gujarat Titans.

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