The objective behind the radio campaign by Jenika Ventures is to use the medium of radio as yet another platform to reach out to professionals and share information about the career opportunities currently available with the company. The reason for doing so is to go beyond the traditional digital media platforms to attract professionals from various disciplines.

The reason behind the radio campaign is linked to the fact that Jenika Ventures is building up its team in response to its growth plans. Providing real estate consultancy, home loans, interior solutions, and wealth management solutions, the company is building a team capable of catering to the changing requirements of the real estate and investment scenario in India.

Priyanka Marwa, MD, Jenika Ventures, said, “As our company grows, it becomes essential to create the right talent ecosystem for us. The radio campaign is an attempt to spread our hiring message further and attract professionals who would like to build their career with us as we are growing at a rapid pace. We believe that the right talent is key to our future success, and we would like to give opportunities to talent to learn and grow within the organization.”

The radio campaign will help create awareness about the career opportunities with Jenika Ventures and the journey of growth and organizational transformation of the company. Through the use of radio, the company wants to connect with potential employees who might be active or passive candidates for employment.

The company is trying to establish a good employee ecosystem as it expands its operations and ventures into new areas in the Indian real estate sector. It is constantly searching for professionals who could add value to the company as well as grow within the organization.

The hiring campaign reinforces Jenika Ventures’ broader vision of building a future-ready organization driven by talent, innovation, and customer-centricity.

From celebrating achievements to supporting employees through every phase of their career, HPCL continues to lead by example in building a culture where people thrive. This recognition stands as a testament to the collective efforts of the HPCL family and the people-first values we uphold every day.