The programme was organised with the objective of fostering awareness among children about the importance of cleanliness, waste management and environmental conservation. Students of Belbad Free Primary School participated enthusiastically in various activities focused on responsible waste management, recycling and environmental protection.

As part of the programme, the students participated in activities related to ‘Waste to Art’ and plastic recycling, showcasing their creativity by transforming discarded and waste materials into innovative artworks. The activity highlighted the importance of reusing waste materials and encouraged the children to adopt creative and sustainable approaches towards waste management.

On the occasion, Regional Environment Officer Shri Vibhanshu Kumar sensitised the students about the practical aspects of environmental conservation and protection. He also distributed saplings among the children and encouraged them to contribute towards a greener environment by planting and nurturing trees.

Regional Community Development Officer Shri Jyoti Prasad Bori also addressed the students and highlighted the significance of cleanliness. He elaborated on the role that every individual can play in keeping their homes, schools and surroundings clean, while encouraging the children to make cleanliness a part of their everyday lives.

The students participated in the programme with great enthusiasm and took a pledge towards maintaining a clean environment, responsible waste management and environmental conservation.

The initiative, organised in line with the objectives of Special Campaign 6.0, served as a meaningful effort towards nurturing a culture of cleanliness, sustainability and environmental responsibility among young minds and inspiring them to become responsible citizens.

The campaign reaffirms the organisation’s strong commitment to cleanliness, hygiene, environmental awareness and meaningful community participation.

Shri Sipan Kumar Garg, Managing Director, THDCIL, underlined that cleanliness is a shared responsibility and a collective endeavour. He emphasised the need for sustained awareness, responsible practices and active participation from both institutions and communities. Initiatives such as Swachhata Hi Seva, he noted, provide an important platform to translate the values of cleanliness and hygiene into real action while fostering a culture of responsible behaviour. Sustained efforts in this direction, he added, are essential for creating healthier communities and advancing the broader goals of sustainable development.

Mr. Manas Ranjan Rath, CGM (HR) with additional charge of ED (HR), RSP, attended the programme as the Chief Guest. Mr. Bivabasu Malik, GM (CSR), welcomed the gathering, while Mr. Rath urged students and villagers to adopt responsible sanitation practices. An engaging Nukkad Natak presented by the team of Sagar Rythms conveyed important messages on cleanliness and waste management. Mr. Purushottam Sahoo, DGM (CSR), proposed the vote of thanks.

Earlier a massive cleanliness drive at Bhanja Bhawan Complex in Sector-19 on September 20, 2026. Around 40 volunteers from the Swachchta Swabhiman Groups of the Steel Township, guided by the Public Health Department of RSP, participated in the intensive cleaning activity.

Senior officials, including Mr. C. M. Chugh, CGM (TE & Horticulture), Mr. Alok Kumar Behera, CGM (CCW), Mr. Hafik Kumar Say, CGM (Internal Audit) and many senior officers joined the drive. The participants also took the Swachhata Pledge, reaffirming their commitment to cleanliness, hygiene and a healthy environment. Under the supervision of TE-Public Health, the entire ground and surrounding areas of the complex were cleaned and accumulated waste was removed.

Through these initiatives, RSP reaffirmed its commitment to cleanliness, behavioural change, community participation and healthier living conditions.

The campaign also places special emphasis on public awareness of the Solid Waste Management Rules, 2026, including the roles and responsibilities of stakeholders and four-way source segregation. Jal Shakti Minister C. R. Patil said that on World Tourism Day, special cleanliness drives will focus on tourist destinations, high-footfall areas and beaches. As part of the campaign, nationwide voluntary shramdaan and cleanliness drives will also be organised on October 1 under the banner “Ek Din, Ek Ghanta, Ek Saath”, bringing citizens together for a coordinated cleanliness effort.