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Star Sports Unveils High- Stakes ICC Men’s Champions Trophy 2025 Campaign Featuring MS Dhoni

Newsmantra — Wed, 05 Feb 2025 08:27:15 +0000

Bengaluru , February 4th, 2025: Star Sports Network and Disney+ Hotstar, India’s official broadcasters of ICC tournaments, have kicked off their ICC Men’s Champions Trophy 2025 campaign, highlighting the event’s ‘all or nothing’ format. With the world’s top-eight teams competing in intense must-win encounters, every match result directly impacts their qualification chances. Built on the insight of ‘Har Match Do-or-Die’, Star Sports Network’s campaign sets the stage for one of cricket’s most anticipated competitions, beginning with a film featuring 2013 winning skipper, MS Dhoni.

Dhoni, known for his usually calm demeanour, appears in a rather rare avatar, giving fans a perspective on the drama, intense competition, and high stakes that define the ICC Men’s Champions Trophy 2025. As the last Indian captain to lift the ICC Men’s Champions Trophy, his presence adds both nostalgia and motivation, reminding fans of India’s glorious triumph.

The promo film opens with Dhoni sitting in a bathtub filled with ice, set against a snowy landscape, yet sweating under immense pressure – visually portraying the tournament’s nerve-wracking intensity in the most ‘Un-Dhoni’ fashion. This striking visual symbolizes the tension that fans experience during the ICC Men’s Champions Trophy. With his signature wit and calm demeanour, Dhoni captures the unforgiving nature of the competition with his dialogue, “Ek bhi match mein phisle, samjho tournament se nikle.”

Click here to watch the film

Sharing an insight on the campaign, Vikram Passi, Head of Marketing, JioStar – Sports said, “The ICC Men’s Champions Trophy has a unique proposition – there are no safety nets or room for errors; win all matches or risk going home. When the stakes are high, there’s no one better than MS Dhoni, who has mastered the art of thriving in do-or-die situations, whether last-over finishes or lifting trophies. Our campaign, however, presents him in a completely new avatar- as Team India’s biggest fan, doing things contrary to his personality as it’s ICC Men’s Champions Trophy time.”

Speaking about the marquee tournament and the campaign film, MS Dhoni said, “The ICC Men’s Champions Trophy has always been a special tournament to me—it’s where the best in the world go toe-to-toe in high-stakes, do-or-die matches. While players can manage the pressure on-field, the excitement and nerves for fans are on another level. Being part of this film was nostalgic, but I’m thrilled to connect with fans, watching every game like one of them this time around.”

Team India, led by Rohit Sharma, will kick off their ICC Men’s Champions Trophy 2025 campaign against Bangladesh in Dubai on February 20. Their group stage fixtures also include a high-voltage clash against Pakistan on February 23, and New Zealand on March 2. The ICC Men’s Champions Trophy will begin on February 19, with the final set for March 9 . All matches will be broadcast on Star Sports Network and streamed on Disney+ Hotstar.

The post Star Sports Unveils High- Stakes ICC Men’s Champions Trophy 2025 Campaign Featuring MS Dhoni appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

KICCHA SUDEEP SHOWCASES BENGALURU BULLS’ STRENGTH AND DETERMINATION IN STAR SPORTS’ PKL S11 CAMPAIGN

Newsmantra — Wed, 09 Oct 2024 13:21:41 +0000

Bengaluru, 08 October 2024: Star Sports, the official broadcaster of the Pro Kabaddi League (PKL), has launched its latest high-octane campaign film for PKL Season 11, featuring the multifaceted Kannada superstar, Kiccha Sudeep. Known for his commanding screen presence and dynamic performances, Kiccha Sudeep embodies strength, determination, and the indomitable spirit that reflects the very essence of the Bengaluru Bulls, one of the most followed and popular teams in PKL.

In the campaign promo, Kiccha Sudeep embodies the formidable strength and spirit of Karnataka’s revered Nandi bull as he faces off against a mighty elephant, symbolizing the challenge of the opposing team’s defenders. As the elephant’s trunk pulls him back, each step becomes a test of strength, indicating a fierce struggle between the unstoppable force of the bull and the might of the elephant.

As Sudeep powers through, a resounding chorus of “Kabaddi, kabaddi, kabaddi” echoes in the background, fuelling his strength and helping him overcome the elephant’s resistance. This powerful chant signifies triumph in this intense ‘Battle of Breath’. Crossing the end line, Sudeep delivers a victorious thigh-five, standing tall against disbelieving defenders. This sequence personifies the unmatched strength and heroism synonymous with Kannadigas, creating an unforgettable visual of power and victory of the Bengaluru Bulls team. Through this film, Star Sports seamlessly weaves together local culture and the nuances of the sport of Kabaddi, reinforcing the deep-rooted connection of the people of Karnataka with Pro Kabaddi League.

Speaking on the promo-film, Kiccha Sudeep said “Having been associated with the Pro Kabaddi League for many years, I’ve seen firsthand how the sport embodies raw power, determination, and resilience—qualities that resonate deeply with me and the spirit of Karnataka. This campaign, representing the Bengaluru Bulls, holds a special place in my heart as it reflects not just the strength of the game, but also the spirit of Nandi, a symbol of power that inspires Kannadigas and fuels the home team’s charge. I’m thrilled to be part of this journey once again and can’t wait to see our Bulls storm ahead with unstoppable energy this season.”

Following the success of the “Define Your Team’s Superpower” campaign, 10 polls have gone live for the Pro Kabaddi League teams, with Tamil Thalaivas and UP Yoddhas being the last and have gone live today, generating significant fan engagement. The combined efforts, including polls, and player videos, attracted 438k votes, 5.81 million views, 7.78 million reach, and 653k interactions. For the Bengaluru Bulls, fans overwhelmingly selected “Strength” as the defining trait with 74% of the votes, which became the central theme of the team’s campaign. PKL continues to value the opinions of its fans, making their voices central to team narratives and the Season 11 campaign through this unique fan engagement initiative.

PKL Season 11 promises an unforgettable experience as it returns with a three-city format. The league will kick off at the GMC Balayogi Sports Complex in Hyderabad from October 18 to November 9, followed by the Noida Indoor Stadium from November 10 to December 1, and culminate at Pune’s Balewadi Sports Complex from December 3 to 24. The season opener will feature a thrilling clash between Telugu Titans and Bengaluru Bulls, followed by a showdown between U Mumba and Dabang Delhi K.C., with all matches broadcast live on Star Sports Network and Disney+ Hotstar.

Watch the Pro Kabaddi League 2024, live and exclusive on the Star Sports Network
from October 18^th, 2024, 7.30 PM onwards

The post KICCHA SUDEEP SHOWCASES BENGALURU BULLS’ STRENGTH AND DETERMINATION IN STAR SPORTS’ PKL S11 CAMPAIGN appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

STAR SPORTS SIGNS ASIA’S #1 YOUTUBER CARRYMINATI FOR IPL 2024

Newsmantra — Wed, 20 Mar 2024 05:53:08 +0000

Bengaluru, March 19^th, 2024: As the countdown to IPL 2024 begins, Star Sports, India’s leading sports broadcaster, has collaborated with Asia’s #1 YouTuber and India’s foremost content creator, CarryMinati aka Ajey Nagar. The 24-year-old Delhi-based creator, who is widely loved for his satirical roasting videos and gaming content, has been signed as the new face of ‘Cheeky Singles’, Star Sports’ special weekly show that captures the fun side of the sport. With a long-term vision to transform sports broadcasting, the exceptional collaboration will marry CarryMinati’s authentic brand of sharp humour and strong youth connection with Star Sports’ vast cricket viewership, promising an unprecedented viewing experience. The first episode airs on 21^st March, 9:30 pm, on the Star Sports Network.

Cheeky Singles Promo: https://www.youtube.com/watch?v=noiItaWl-Qk

Expressing enthusiasm about the collaboration, CarryMinati states, “Cricket is a religion in India, and cricketers are worshipped. I got super excited when my business partner Deepak Char got me this opportunity to align creative forces with Star Sports for my first-ever cricket-led association. IPL is not just a cricket tournament; it’s a massive festival that brings the whole country and different nationalities together. I’m excited to add my twist to the show, making it more entertaining and engaging for the younger audiences and cricket fans alike.”

With the IPL as a backdrop, ‘Cheeky Singles’ will feature CarryMinati encapsulating the highlights from the week in his known style. His personality and character coming together with the world of cricket stirs intrigue in the minds of Indian audiences. The show is being written by Vishal Dayama, who has worked with CarryMinati on some of his previous YouTube sketches. The show which will air once a week on the Star Sports Network throughout the IPL 2024 season will also cover trending topics, satirical takes on moments from the week.

Watch the new edition of Cheeky Singles with CarryMinati, on 21^st March, 9:30 PM onwards on the Star Sports Network

The post STAR SPORTS SIGNS ASIA’S #1 YOUTUBER CARRYMINATI FOR IPL 2024 appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.