Bengaluru | December 11, 2025: SMFG India Credit (SMICC), one of India’s leading NBFCs, today announced a significant acceleration of its digital transformation strategy, with nearly 25% of its overall business driven by its digital ecosystem, translating into an Asset Under Management (AUM) of ~Rs 15,000 crore as of September 2025. This reflects a robust 45% Compound Annual Growth Rate (CAGR) in SMICC’s digital business over the past 2 years, underscoring the company’s strategic focus on building a scalable, future-ready lending franchise .

Further strengthening its technological backbone, the company has set its FY25–26 technology budget at close to ₹400 crore. This strategic investment strengthens SMICC’s digital core, enabling AI-led underwriting, deeper analytics, real-time portfolio monitoring, customer behaviour–based collections, and significantly accelerated disbursals.

SMICC is leveraging advanced analytics to drive its digital lending with a next-gen tech stack that goes beyond standard digitisation. The company is investing heavily in advanced machine learning models for real-time credit decisioning, dynamic risk scoring, and protective fraud detection, leading to faster turnaround times ensuring consistent and smoother customer experience across all touchpoints.

SMICC has also integrated digital CKYC, Digilocker-based verification, e-sign, and e-stamp capabilities into its onboarding processes, ensuring paperless, compliant, and faster customer journeys. Cutting edge security and intelligence layers– including biometric face match, deep fake detection, and AI powered credit assessment further strengthen SMICC’s digital lending platform. These ensure a secure, scalable, and deeply customer-centric digital ecosystem, making the process faster, compliant and audit-ready.

SMICC’s digital business momentum is anchored by leveraging partnerships with multiple fintech players. These partnerships have helped in rapidly expanding its reach among small merchants, gig workers, self-employed borrowers, and other digitally active customer cohorts.

Commenting on the growth, Mr. Swaminathan Subramanian, Chief Operating Officer, SMFG India Credit, said, “Our digital business, now contributing nearly a quarter of our overall business, is a testament to the impact of our accelerated technology investments. This growth is further strengthened by the company’s use of robust scorecards and automated decisioning models, API based interactions across partner ecosystems, real-time customer communications, and advanced reconciliation capabilities. Together, these capabilities have significantly accelerated loan processing and disbursals, thereby increasing SMFG India Credit’s overall digital business contribution. By leveraging robust partner ecosystems and strengthening our digital core, our aim is to be more agile, secure, and efficient, while creating long-term enterprise value.

These capabilities are expected to meaningfully reduce turnaround times, enhance scalability, and support new product innovation across SMICC’s diversified retail, MSME, affordable housing and digital lending portfolio.

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Mr. Rajeev Kannan, Chairman, SMFG India Credit, said, “We are pleased to appoint Mr. Ravi Narayanan as CEO for SMFG India Credit. I am confident that his experience in retail and branch network will drive SMFG India franchise into its next era of growth and create significant value for the shareholders. 

Talking about his new role, Mr. Ravi Narayanan, CEO, SMFG India Credit said, “Building on our strong foundation, I look forward to collaborating with dedicated leaders and employees at SMFG India to accelerate retail business with our offerings and deepen customer engagement through our branch network across the country. My priority would be to drive sustainable growth, forge strategic partnerships, and strengthen our risk and compliance culture to deliver lasting value for all our stakeholders. I am pleased to join SMBC Group, which has a legacy over 400 years, embarking on a journey to expand its footprint and investment in India.”

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In India, approximately 65-70% of the rural population relies on agriculture or agriculture-related activities for their livelihood. Hence, cattle and livestock play a crucial role in their livelihood generation activities and financial wellbeing. Recognizing this unbreakable bond, SMFG India Credit celebrated the 7th edition of Pashu Vikas Day under the theme ‘Mera Pashu Mera Parivar,’ reinforcing the importance of livestock in the lives of these rural families.

The annual PVD event also saw active participation of more than 6,000 employees, reinforcing the company’s commitment to rural welfare.

Mr. Shantanu Mitra, Chief Executive Officer and Managing Director of SMFG India Credit, said, “At SMFG India Credit, we remain steadfast in our commitment to championing social initiatives that create a meaningful impact. With a strong Pan-India presence of 1000+ branches, our primary focus is on Tier-2+ locations, with nearly 90% of our branches strategically positioned in these regions. In fact, over the last two years, we have added around 300 branches, all located in Tier-2+ geographies. Our goal is to drive financial inclusion by providing the right products and financial solutions, enabling us to serve communities at every stage of their life cycle. 

I would also like to extend my heartfelt congratulations to each of our dedicated employees for their outstanding commitment and hard work in achieving the Guinness World Record for the Largest Cattle Welfare Lesson across multiple venues. It is truly heartening to see that this year’s Pashu Vikas Day not only surpassed expectations in cattle care, but also introduced specialized knowledge sessions across multiple venues in India, which earned us the Guinness World Record.”

Mr. Swaminathan Subramanian, Chief Operating Officer of SMFG India Credit, said, “The recognition received from Guinness World Records for holding largest cattle welfare lesson across multiple venues is a proud and defining moment for each and every one at SMFG India Credit.  As a company, we have etched our name in the history books on an international level, and it gives us the belief to continue working towards uplifting the communities we serve at large through innovative and sustainable socio-economic initiatives. Setting a world record on Guinness World Records also reaffirms our dedication to rural welfare and motivates us to continue empowering communities by providing financial access through our financial solutions across their life-cycle.”

Building on its rich legacy of achieving world records, Pashu Vikas Day has previously been recognized by the World Records Union, Limca Book of Records, Best of India Records and World Book of Records for hosting the largest cattle care camps organised in a single day.

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National, Dec, 2024: SMFG India Credit and SMFG Grihashakti have featured amongst the list of Top 50 Companies with Great Managers 2024. Both companies were also felicitated with the title ‘Companies with Great Managers  2024’.  This  recognition marks the company’s sixth consecutive win at the Great Manager Awards, an initiative of People Business.

Three leaders have been recognized among the Top 100 Managers, namely Mr. Navin Sethi, Mr. Krishnakumar R from SMFG India Credit and Mr.  Sai  Sasanka Batchu from SMFG Grihashakti. These leaders have been chosen from a pool of over 7,000 managers, cutting across industries and sectors.

Commenting on the recognition, Mr. Gaurav Terdal, Chief Human Resources Officer (CHRO), SMFG India Credit, said, “This is our sixth consecutive win at the Great Manager Awards. Such recognitions validate our strategic approach to talent development and underscore our position as a forward-thinking financial services organization committed to excellence at every level. These achievements are a testament to our unwavering commitment to leadership excellence.”

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