Bengaluru, 16, September 2026: Sattva Group, one of India’s leading real estate developers with over three decades of experience, has launched its new brand campaign titled ‘Wish List’, featuring television personality and popular matchmaker Sima Taparia, widely known as ‘Sima Aunty’.

Built on decades of trust, quality and delivery, Sattva Group has created a diverse portfolio of homes across locations, formats and price segments. That breadth becomes especially relevant at a time when homebuyers are increasingly clear about what they want from a home, whether it is more space, greenery, convenience, connectivity, privacy, community, design or simply a place that feels right for their family.

This insight forms the heart of ‘Wish List’, which draws a playful parallel between homebuying and matchmaking. Both often begin with a long list of preferences and expectations, followed by the search for the one option that feels like the right fit.

Conceptualized in-house, the campaign brings this idea alive through Sima Taparia, whose familiar association with understanding preferences and finding the right match makes her central to the creative thought.

The film opens in Sima Aunty’s signature setting inside a festively decorated home, where she is seen reading what appears to be a list of qualities expected in a life partner.  Visibly exhausted by the contradictory demands, she recites, “Sunny personality but cool inside… low maintenance but high aspirations.”

An off-camera voice then corrects her, “That list isn’t for a groom. It’s for a dream home.”

Sima Aunty brightens instantly and responds, “That’s easy. Just ask them to find a home at Sattva.”

The film then moves across Sattva Group’s residential properties, showcasing homes with different settings, configurations and characteristics, before closing with the campaign promise “No matter what your dream home looks like, Sattva gets a 100% match.”

Sima Aunty delivers her signature sign off in the final frame, “I have been making matches for 20 years. Turns out, the only perfect match is a Sattva home.”

The campaign gives Sattva a distinctive voice in a category that has traditionally focused heavily on locations, specifications and amenities. By using a cultural reference the audience instantly recognize, ‘Wish List’ brings warmth and humour into a decision that is deeply personal, because a home is ultimately about how people want to live, grow and build their everyday lives.

Piali Dasgupta Surendran, VP-Marketing, Sattva Group said, “Sattva has built strong trust with homebuyers over the years, and our focus is to deepen that relationship by creating a brand people feel connected to and love. A home is one of the most personal choices people make because it reflects how they want to live, what matters to their family and the everyday experiences they want around them. With ‘Wish List’, we wanted to bring that understanding into a cultural conversation that people instantly recognize and enjoy, in time for the festive season.

Sima Taparia is a natural fit because her world is built around understanding preferences and finding the right match. The campaign brings together the diversity of Sattva’s homes with a simple thought that every homebuyer is looking for something different, and our role is to help people find a home that genuinely fits their life.”

With ‘Wish List’, Sattva Group brings together a culturally familiar idea, the individuality of the homebuyer and the breadth of its residential portfolio in a campaign built around one simple truth. Every wish list is different, and the right home is the one that feels right for the life people want to build.

Mumbai, 6th May 2026: Sattva Group, one of India’s leading real estate developers, has announced the launch of Sattva Sumera, its first residential development in Mumbai with a Gross Development Value (GDV) of INR5,500 crores. The project forms part of the Group’s redevelopment pipeline in the city and marks a significant step in establishing its on-ground presence in one of India’s most complex and high-value real estate markets.

This development comes at a time when Mumbai’s real estate landscape is increasingly shaped by redevelopment, infrastructure expansion, and evolving expectations around urban living. With a strong track record across Bengaluru and other major urban centres, Sattva Group brings a disciplined approach to planning, design, and execution.

Located in Parel, within the Mumbai Metropolitan Region, Sattva Sumera is positioned in a central corridor that continues to benefit from strong connectivity and ongoing infrastructure upgrades. The development offers access to the Bandra Worli Sea Link through the upcoming Sewri Worli Connector, placing Lower Parel within close reach. It also connects to the Eastern Freeway, Atal Setu, and the proposed Metro Line 11, improving accessibility across South Mumbai and key commercial hubs.

Spread across a two-acre land parcel, the development will comprise twin high rise towers rising to approximately 200 metres, with a total development potential of over 20 lakh square feet. The first tower will offer around 500 residences, including two and three bedroom homes with flexible Jodi configurations. Unit sizes range from 760 to 830 square feet for two-bedroom homes and 1,100 to 1,400 square feet for three-bedroom homes.

Sattva Sumera is anchored in a design-led approach that focuses on improving everyday livability in a dense urban setting. The planning emphasises efficiency, functionality, and a more balanced use of space through thoughtful tower configuration and well-structured layouts. Its architectural identity incorporates an Urban Forest concept, integrating vertical greenery and layered lighting to create a more refined and responsive built form.

Commenting on the launch, Shivam Agarwal, VP Strategy, Sattva Group, said,
“Mumbai is at a point where redevelopment is no longer just about replacing older buildings, it’s about improving how people live. You’re seeing a clear shift in what buyers value today. It’s not just about location, but how well a home is planned, how much light it gets, how it feels day to day. With Sattva Sumera, we’ve tried to stay very focused on these basics. Getting the planning right, making spaces feel more open, and ensuring that design and execution work together in a practical way. In a city like Mumbai, even small improvements in how a home is designed can make a meaningful difference to everyday living. For us, this is also a long-term play. As the city continues to evolve, especially with new infrastructure coming in, there’s an opportunity to build developments that are simply better thought through and more livable.”

The project follows a structured vertical planning approach, with retail at the ground level, parking across lower floors, and a dedicated clubhouse and amenities spread across 11^th and 12^th floors. Residences are thoughtfully distributed across multiple levels, with higher floors offering enhanced views, greater privacy, and an elevated living experience. The development will feature approximately 50,000 square feet of amenities centred around wellness, recreation, and community living.

Mumbai’s residential market continues to see steady momentum, supported by infrastructure improvements and sustained end user demand. With Sattva Sumera, Sattva Group strengthens its presence in the city and positions itself to participate in the next phase of redevelopment led growth through a differentiated approach to planning and design.