Founders Asha Rathi, an engineer turned entrepreneur, and Preety Sahni, Brand Ambassador of Mr & Mrs. Bollywood 2023, Mrs. Congeniality India 2023, have synergized their talents to create a brand that resonates with innovation and luxury. Their commitment to blending traditional designs with modern technology was evident as ‘Roohbayat’ achieved a stunning five-figure sales milestone within just five hours of its opening.

The event was elevated by the presence of renowned personalities such as Lt. Rita Gangwani, an international beauty pageant coach, Yash Ahlawat, a notable film director, producer & founder of Mr&Ms Bollywood Pageant, along with the influential duo, Mr. Abhishek and Alma Soni ( Founder of the Delhi Fashion Show ) from the aviation and fashion sectors. Their support underscored ‘Roohbayat’s’ significance in the fashion and lifestyle industries.

Adding to the glamour were Upasana Rawat, Ms. Unity World 2023, and Sanjana Shekhar Mantri, Ms. Celeste India 2023, who were awed by the collection’s diversity and elegance. Their admiration for the store’s offerings highlighted the brand’s appeal to a global and discerning clientele.

‘Roohbayat’ is not just a designer store; it’s a landmark in the fashion industry of Gurgaon, setting new benchmarks in luxury, sustainability, and customer experience. This grand opening signals the beginning of a new era in fashion retail, promising to be a destination for those who seek unparalleled style and quality.