Bangalore, June 30, 2025 – Rentomojo, India’s leading rental solutions company, has reached a major milestone with the launch of its 51st experience center in Ghansoli, Navi Mumbai, strengthening its position as a full-stack retail-tech disruptor in the furniture and appliance rental space.

This milestone underscores Rentomojo’s expanding “phygital” strategy, with 50+ experience stores now operational across major metros and rising Tier-2 cities, alongside a digital platform serving 22 cities nationwide. The newest outlet—its first in Mumbai—models a fully-furnished 1BHK studio spread over 650 sq. ft., allowing visitors to explore end-to-end lifestyle setups including sofas, beds, wardrobes, appliances, and more. Customers browsing online can easily schedule store visits to touch and feel products before renting.

After a decade of pioneering the rental lifestyle in India, Rentomojo’s physical retail milestone is more than a number—it signals the rising success of a high-ROCE, high-occupancy model built for modern, mobile Indian consumers. At the intersection of affordability, flexibility, and sustainability, the brand’s hybrid approach is delivering results: in multiple cities, experience centers are driving conversions and higher order value per customer compared to digital-only channels.

“Today’s consumer doesn’t just want convenience—they seek credibility, confidence, and choice,” said Geetansh Bamania, Founder & CEO of Rentomojo. “Our physical retail expansion is not a pivot, but an evolution. In high-involvement categories like rentals—where reuse and sustainability are core—trust is core. Our stores give customers the ability to touch, feel, and try before they subscribe, without giving up the freedom and flexibility of renting.”

Rentomojo operates on a capital-efficient model, with 83% asset utilisation and a robust refurbishing infrastructure that supports sustainable consumption. By empowering urban Indians to live without the long-term burdens of ownership, the company aligns with a generational shift—where access matters more than accumulation, and mobility defines lifestyle choices.

This service-first, subscription-led model resonates deeply with mobile professionals, nuclear families, and Gen Z renters who prioritise experiences over entanglements. And while metros continue to drive strong demand, Tier-2 cities like Mysuru, Jaipur, and Indore are emerging as high-growth zones.

With 6.3 lakh+ active assets under management, 21 warehouses, and a subscriber base of 2 lakh+, Rentomojo has delivered a 49% CAGR over the last three years. Backed by marquee investors and with three consecutive years of profitability, the company maintains an estimated 50% market share in the organised rental segment.

As India’s consumption narrative shifts from ownership to experience, Rentomojo is leading the charge—offering not just products, but a fundamentally different lifestyle choice.

In the dynamic realm of India’s booming startup ecosystem, innovation reigns supreme. With nearly 16,000 new entrants since 2020 and an astounding $8.4 billion USD in funding in the past year alone, the startup surge showcases the nation’s relentless entrepreneurial spirit.

However, amidst the whirlwind pace synonymous with startups, it becomes imperative to strike a balance to ensure employee well-being. In this sea of startups, where excellence is not just a goal but a necessity for survival, very few manage to transcend success to cultivate an environment where employees flourish. It is to honor and celebrate such exemplary endeavours that ABECA AmbitionBox Employee Choice Awards chooses to recognise the Top-Rated Tech Startups every year, purely based on employee ratings.

ABECA stands out due to its unmatched transparency and authenticity in ratings, where all reviews are anonymously submitted by employees. By empowering those with firsthand experience of the work culture, ABECA emerges as the industry’s foremost authentic and transparent accolade.

Mayur Mundada, Founder and Business Head, AmbitionBox commented, “Celebrating the spirit of innovation and camaraderie within the tech startup community, ABECA gives a voice to the remarkable contributions of employees who shape the culture and success of their companies. From fostering a collaborative environment to nurturing a sense of purpose and belonging, these awards recognise exceptional workplaces that embody the values of transparency, inclusivity, and excellence. Through this initiative, we salute the tireless efforts of startup teams, whose dedication drives innovation and propels the industry forward.”

Here’s a glimpse of Top-Rated Tech Startups 2024:

• Rank #1: Rentomojo – rated 4.33/5 and is known for work-life balance and job security

• Rank #2: Amber – rated 4.26/5 and is known for company culture and work satisfaction

• Rank #3: upGrad – rated 4.14/5 and is known for salary and skill development