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Times Prime & HDFC Bank Diners Club Redefines Movie Nights with Exclusive Purple Carpet Premiere of ‘Pushpa 2: The Rule’

Newsmantra — Mon, 16 Dec 2024 12:25:47 +0000

National, India – 16th December, 2024 – Times Prime, India’s premium lifestyle membership program, and HDFC bank, recently hosted an exclusive Times Prime Purple Carpet premiere of the highly anticipated film, “Pushpa 2: The Rule” for HDFC Diners Club and Times Prime members.

The event, held last week, offered members a unique opportunity to experience the cinematic spectacle on the big screen. The evening was filled with excitement, as members walked the Purple Carpet, enjoyed delectable food and beverages, and received exclusive goodies.

HDFC Diners Club members enjoy access to the Times Prime Purple Carpet , across major metro cities, ensuring an extensive and inclusive reach. The members also get access to a wide range of benefits offered by Times Prime, from entertainment to wellness and beyond.

Watch out Times Prime for more such events during the holiday season.

https://www.timesprime.com/

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Goldmedal Celebrates Pushpa 2: The Rule with Exclusive Pan-India Experience

Newsmantra — Thu, 12 Dec 2024 10:35:41 +0000

Bengaluru, 12^th December, 2024: Goldmedal Electricals, one of India’s leading Fast Moving Electrical Goods (FMEG) companies, proudly celebrated its association with the highly anticipated film Pushpa 2: The Rule through a multi-channel approach designed for maximum visibility.

As part of the celebrations, Goldmedal hosted multiple grand screenings across theatres in India, bringing together employees and channel partners at various locations nationwide to experience the cinematic masterpiece. This event marked a unique and memorable moment in the company’s journey, strengthening the bond within the Goldmedal community.

In addition to the screenings, Goldmedal launched an engaging social media contest, inviting fans and followers to participate for a chance to win exciting prizes. The company also rolled out a series of promotional activities and events, amplifying the excitement around the collaboration. These initiatives included interactive online campaigns, exclusive behind-the-scenes content, and special giveaways, all aimed at connecting with a broader audience and enhancing brand visibility.

A standout aspect of the collaboration was the introduction of exclusive Pushpa 2 branded products. Goldmedal offered a range of its electrical goods, each featuring special Pushpa 2 packaging, creating a unique fusion of the brand’s product range with the blockbuster film’s thematic appeal.

The screenings and associated activities were met with overwhelming enthusiasm, celebrating both the film and Goldmedal’s association with Pushpa 2: The Rule, while recognizing the collective efforts of the company’s extended family.

Speaking about the event, Kishan Jain, Director, Goldmedal said, “We are thrilled to see the excitement and energy among our employees and channel partners. The Pushpa 2 screenings served as a meaningful occasion to strengthen our bonds, inspire one another, and celebrate the collective efforts that drive our success.”

This celebration not only marked a significant milestone in Goldmedal Electricals’ journey but also strengthened the bond between the company and its stakeholders. The screenings were a testament to the company’s commitment to fostering a sense of community and shared vision while elevating its brand presence through impactful storytelling.

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itel Teams Up with Pushpa 2 for Upcoming A80 Smartphone Launch

Newsmantra — Wed, 11 Dec 2024 07:35:25 +0000

This branding partnership got over 80K views and 9K engagements within 2 hours of the first co-branded video launch.
2M+ views and 200K+ engagements on co-branded content till now.
itel redefining brand-movie collaborations through dynamic storytelling and deeper audience connection.

New Delhi: 11^th December, 2024 – itel has joined forces with Pushpa 2 to announce its upcoming flagship A80 smartphone – slated to be launched on January 2025. This collaboration leverages the film’s massive Pan-Indian fanbase and the universal appeal of compelling storytelling by itel to create a powerful and engaging connection with audiences.

This unique collaboration has already shown remarkable results, with the first co-branded video racking up over 80K views and 9K engagements within two hours across official social media handles. Till now, the partnership has garnered over 2M views and engagement of 200K+ on the co-branded content, reshaping traditional marketing by using storytelling as a dynamic tool to engage audiences. This collaboration has created virality across platforms – garnering massive engagement from fans. itel is leading the way in this transformation, setting a benchmark for impactful brand collaborations. This innovative strategy signals the future of brand-movie collaborations, where films become integral to the marketing narrative, creating authentic and deeply resonant campaigns that connect with consumers on a whole new level.

Speaking about the collaboration, Mr. Arijeet Talapatra, CEO of itel India said “Our collaboration with Pushpa 2 reflects itel’s commitment to staying at the forefront of innovation and consumer engagement. By merging the worlds of cinema and technology, we’re not just launching a product; we’re creating a cultural moment. This is a great example of how brands can rethink traditional marketing to connect with audiences in exciting and meaningful ways. It’s an exciting intersection of entertainment and technology, designed to captivate consumers and make the launch of the A80 unforgettable.”

CEO of Mythri Movie Makers, Cherry, commented on the new collaboration, “We are excited to partner with itel for the upcoming A80 smartphone. Pushpa 2 has always been about connecting with audiences on an emotional level, and this collaboration with itel takes that connection further, blending the power of storytelling with cutting-edge technology. It’s a new way to engage fans and create an unforgettable experience for them.”

For Photos – https://we.tl/t-RDSl1ri8Kr.

For Video – https://drive.google.com/file/d/1sKuH21EPOFubfYmQ0wUn5bzMF74UURe8/view?usp=sharing

As itel prepares for the upcoming launch of the A80, the brand continues to demonstrate its commitment to providing affordable, high-quality devices that meet the needs of today’s tech-savvy consumers. With a focus on innovation, style, and performance, itel is set to make a significant impact in the smartphone industry, offering users an experience that combines cutting-edge technology with exceptional value.

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Goldmedal Electricals partners with Pushpa 2, amplifying brand’s core values

Newsmantra — Tue, 19 Nov 2024 14:01:20 +0000

Bengaluru, 18^th November, 2024: Following the release of the Pushpa 2 trailer, Goldmedal Electricals, one of India’s leading Fast Moving Electrical Goods (FMEG) companies, announces its association with the film. This strategic partnership marks a significant milestone for Goldmedal, as it aligns the brand with the film’s themes of resilience, determination, and overcoming challenges.

The Goldmedal brand has been seamlessly integrated into the movie, with the brand’s products featuring in certain key scenes. This integration blends seamlessly, mirroring the film’s themes, while also underscoring the reliability and resilience of Goldmedal products. This collaboration highlights Goldmedal’s dedication to support powerful narratives that inspire and resonate deeply with people.

“We are extremely excited to celebrate our association with the most anticipated films of the year- Pushpa 2,” said Kishan Jain, Director, Goldmedal Electricals. “This partnership showcases our commitment to aligning with strong stories. We are excited to use this collaboration to connect with our audience in new ways, enhancing our engagement and reinforcing the values we share with them.”

Speaking about the association, Producer Mr. Y Ravi Shankar from Mythri Movie Makers, said “Pushpa 2 is a cinematic phenomenon that resonates with millions of viewers, not just in India but globally. We are thrilled to collaborate with Goldmedal, a brand celebrated for its world-class electrical products. Both the Pushpa franchise and Goldmedal share a common vision of pushing boundaries and delivering excellence, making this partnership a perfect blend of storytelling and innovation.”

Through this collaboration, Goldmedal aims to enhance its brand visibility and connect with a wider audience, reinforcing its position as a leader in the electrical goods industry.

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