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Comic Con, NH7 Weekender and DreamHack, have built strong reputations and loyal fan bases over the years. With a diverse portfolio of IPs across pop culture, cosplay, music, esports and  gaming, NODWIN Gaming is transforming youth entertainment in India by creating immersive experiences that truly connect with today’s audiences.

District by Zomato, the going-out platform, will offer users a seamless experience to discover, book and access these cultural celebrations.

Commenting on continuation with the partnership, Akshat Rathee, Co-founder and MD, NODWIN Gaming said, “Ticketing is the final and most crucial step in connecting fans to our events, and our ongoing partnership with District by Zomato reflects the strong mutual trust we’ve built over time. Their commitment to delivering a seamless experience aligns perfectly with our goal of making India’s biggest cultural events accessible and enjoyable from the very first click.”

Sharing thoughts on the ongoing collaboration, District by Zomato spokesperson said, “At District, we believe in curating a seamless experience for discovering and accessing cultural celebrations. We’re excited to continue our collaboration with NODWIN Gaming, known for producing culturally engaging IPs, including Comic Con, NH7 Weekender, and DreamHack to bring these experiences to an even wider audience nationwide.”

NODWIN Gaming’s IPs across pop culture and music create powerful, youth-focused experiences rooted in community and self-expression.

Comic Con India, which is only expanding, and is now adding four more cities to its roster, bringing the celebration to 11 cities this year and cementing its place as India’s largest and most inclusive pop culture phenomenon. This aggressive expansion is backed by data and insights from the District platform, which affirms that Indian fans are hungry for a pop culture explosion, no matter the city. Meanwhile, NH7 Weekender continues to unite global music lovers at what remains the happiest music festival in the country. DreamHack India, now in its sixth year, is the Indian edition of the iconic global gaming festival and the legacy IP continues to lead the charge in building the country’s gaming and esports culture.

According to a recent report titled, “Shape the future: The revolution in Indian Media and Entertainment” released by FICCI pointed out, organized live events segment revenues is expected to grow at a CAGR of 18% to reach INR167 billion by 2027 with 67% of marketers surveyed in 2024 expected to increase their events and activations spends in 2025 and 2026. Spending on brand activations across non-metro markets is also expected to grow, in order to tap into increasing non-metro spending, and widening urban geography.

The partnership with District, continues to strengthen NODWIN Gaming’s efforts in shaping India’s live event landscape. Building together not just a base of ticket buyers, but a growing community of engaged fans.

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National, July 4, 2025: NODWIN Gaming, a leader in South Asia’s esports and gaming ecosystem has officially partnered with the Esports World Cup Foundation (EWCF) to manage media rights sales across South Asia including India, Bangladesh, Nepal, and other surrounding territories. 

NODWIN Gaming will act as the strategic support for the EWCF in the region, supporting with media rights sales and distribution strategies for the EWC across South Asia. The partnership aims to bring the Esports World Cup to a broader audience of fans in one of the fastest-growing esports markets globally. Additionally, NODWIN Gaming will act as the EWCF’s marketing partner for the Indian market, to conceptualize and execute local campaigns and initiatives that support the Foundation’s mission of elevating esports and gaming culture worldwide. 

The EWCF is the nonprofit organization behind the Esports World Cup (EWC), the world’s largest multi-title esports competition. The 2024 inaugural edition featured 1,500 elite players and 200 clubs from over 100 countries, competing across 21 titles for a record-breaking $60 million prize pool. With 500 million online viewers and 2.6 million in-person attendees, the EWC set a new benchmark for esports competitions worldwide. 

With a proven legacy in managing media rights for the targeted distribution of world-class esports and entertainment content, NODWIN Gaming has successfully brought competitive gaming to mainstream audiences through multiple broadcast platforms, including television and OTT services. Its marquee IP, the Battlegrounds Mobile India Masters Series (BGMS), is currently the only Indian esports tournament to air on national television, broadcasting on Star Sports for three consecutive years. The company has also delivered top-tier productions and media rights solutions for properties such as the eISL in collaboration with Football Sports Development Limited (FSDL), the VALORANT Challengers South Asia with Riot Games, the Mountain Dew Arena with ESL India, and the Kingfisher India Premiership, among others.

Akshat Rathee, Co-Founder and Managing Director of NODWIN Gaming said, “The Esports World Cup is a landmark moment for global esports, and we’re proud to partner with the EWCF to bring that experience to South Asia. This partnership is about more than just broadcasting a tournament – it’s about building a bridge between South Asia’s incredibly passionate gaming communities and the global stage that the EWCF represents. Whether it’s in India, Bangladesh, Nepal or beyond, our goal is to make world-class esports content more accessible than ever. We’re excited to work closely with the EWCF to not only grow the tournament’s reach but to also support the larger ecosystem and community it helps foster.”

The EWCF is dedicated to supporting the long-term growth and financial sustainability of the global esports and gaming sectors. The foundation’s mission is to advocate for the entire ecosystem including players, fans, and businesses and to reinvest any proceeds back into initiatives that fuel the development of the industry. 

“Our mission at the Esports World Cup Foundation is to create lasting impact for the global esports industry by setting new competitive benchmarks and forging partnerships that understand the nuances of each region. South Asia represents an incredibly dynamic and fast-growing gaming market, and NODWIN Gaming brings unparalleled knowledge, reach, and local trust to this ecosystem. By partnering with NODWIN, we are not only ensuring that the Esports World Cup reaches more fans, but we are also reinforcing our commitment to making esports more accessible, inclusive, and sustainable.” stated Mike McCabe, COO of the Esports World Cup Foundation. 

Through this association, the EWCF strengthens its global presence while leveraging NODWIN Gaming’s deep-rooted experience in youth engagement, esports content, and regional distribution across emerging economies.

The post NODWIN Gaming partners with Esports World Cup Foundation to manage media rights sales across South Asia appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.