New Delhi | December 16, 2024: News18, India’s largest news network has announced the launch of its YouTube channel, ‘News18 Kumbh’. For the first time ever, the Maha Kumbh Mela is set to be showcased through an exclusive platform by any news network in India. ‘News18 Kumbh’ offers unparalleled, round-the-clock coverage of the world’s biggest religious gathering taking place in Prayagraj, Uttar Pradesh, from January 13 to February 26, 2025.

The YouTube channel launches today with the unveiling of the ‘News18 Kumbh’ logo by Mahant Ravindra Puri, President of the Akhil Bharatiya Akhara Parishad, the apex religious body of 13 recognised monastic Hindu orders. Streamed directly from the Kumbh Mela, this significant unveiling marks the beginning of what promises to be an immersive digital journey into the heart of the event.
As part of the launch, Prateek Trivedi’s popular show ‘Bhaiyaji Kahin’ features a special live episode, setting the stage for a memorable viewing experience that captures the rich culture and tradition that defines the Kumbh Mela.

‘News18 Kumbh’ will provide extensive live coverage from multiple ghats and akharas, ensuring viewers do not miss a moment of the on-ground action. With 24-hour live streaming, special programming, and curated shows, the channel will delve into the mythology, spiritual significance, and cultural traditions of the Maha Kumbh. From detailed insights into the Shahi Snan and the importance of bathing rituals for different akharas to key dates, travel advisories, and daily event calendars, News18 Kumbh serves as a complete guide for devotees and viewers alike.

As a tribute to the spirit of Maha Kumbh 2025, News18 has also released a specially composed song that beautifully captures the essence and magnificence of the extraordinary event.
News18 Network has deployed a dedicated team to ensure seamless coverage of the event. The network has set up operations in Prayagraj to bring viewers timely updates and unmatched insights over the two-month-long event. From stories of devotion and spiritual discovery to the massive logistical efforts behind the scenes, News18 Kumbh will offer a comprehensive look at every aspect of the Maha Kumbh.

With significant interest from all over the world, Maha Kumbh Mela 2025 is expected to attract a whopping 400 million people. It is the largest public gathering on earth, showcasing India’s extraordinary organisational capabilities and cultural heritage. With spiritual leaders, pilgrims, and visitors converging on Prayagraj, the Mela presents a rare spectacle of faith and unity, blending ancient traditions with modern infrastructure.

Viewers can experience this once-in-a-lifetime event by subscribing to News18 Kumbh: https://www.youtube.com/@news18kumbh

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