For far too long, sports commentary has been relegated to the sidelines – to bland, jargon-laden expert speak that’s often skipped over by viewers in favour of the acting on-ground action. A brand new show from the stable of Kiara Powar, an upcoming sportscaster and the voice of Gen Z sports-lovers, is attempting to bridge the divide with its cracking insights, superfan moments, and exclusive behind-the-scenes exposes.

Titled Bat, Ball aur Baatein, the show aims to completely transform how cricket is understood and consumed by younger audiences. By featuring experts who are industry veterans, subject matter experts who decode the dynamics of cricket in its modern-day formats, and super-fans who live, breathe and dream the sport, the show will not only help viewers to decode the inner workings of cricket, but to also better understand the various factors influencing their favourite teams and players, and could also potentially impact the outcomes of crucial matches.

“As a former professional sportsperson who has transitioned into a commentator role, I have observed first-hand the gaps in how cricket is communicated to lovers of the game. There are so many factors that come together to make world-class players, teams and tournaments – by breaking down these components in simple and relatable language, and peppering them with delightful anecdotes that help audiences understand the mindset of their favourite sportspeople, my goal is to not only ignite their curiosity about upcoming matches, but rekindle their love for the game. At its core, cricket is a sport that’s by the people and of the people. In India, it is our lifeblood that transcends boundaries of geography, age and language. My own love for the sport has inspired my team and I to ideate this series, and I hope audiences love it as much as we loved creating it,” says Kiara.

The first season of Bat, Ball aur Baatein is focused on the highly anticipated 2025 Asia Cup, with special attention to India’s pivotal matches. It will feature incisive commentary from both experts and superfans, which includes illustrious names such as India’s top pitch curator – Nadeem Memon, Muder Basrai, an inspiring entrepreneur who has also played cricket at the grassroots level, acclaimed psychologist Namrata Jain, and Rohit Wagh, the strength and conditioning coach for the National Cricket Academy and the Uttar Pradesh Cricket Association. Also participating are superfans such as is Shreyas Tatkare, one of the city’s most well-known paparazzi photographers and Santosh Gaurishankar Kanojia, chairman of Dhobi Kalyan & Audhyogik Vikas Co-operative Society Limited. Acclaimed sports journalist Harit Joshi – who has been associated with leading publications including Hindustan Times, Mid-day and Aaj Tak, and was awarded the distinction of the best ‘cricket writer’ for his piece on a leading UK sports portal – will be helping to guide the narrative of the conversations. He will also appear as on certain highly anticipated panels to offer his invaluable perspective. The first episode will go live on September 9, the eve of the Indian team’s face-off with the UAE team.

V-Rich, a food brand dedicated to crafting wholesome, additive-free foods, has pledged their support to the effort, coming on board as a gifting partner. “Our brand began as a revolution, as our way of redefining nutrition and wellness, without compromise. We completely support Kiara’s efforts to make sports, which should be an integral part of every youngster’s life, more accessible and relatable. We are thus proud to be associated with this endeavour and wish the team the very best,” said Yogitha Jahnavi, founder & CEO of V-Rich.

Speaking about his association with Bat, Ball aur Baatein, Muder shared, “Through the years, cricket has evolved tremendously and become very high stakes compared to what the game was like when I was a youngster. I believe that the fans of the sport are as crucial to it as the players, and I am delighted to see young talent such as Kiara Powar focusing on making cricket more accessible and even more engaging for the masses. I am proud to be associated with this endeavour and look forward to how fans receive it.”

“Cricket today has evolved tremendously from when India made its debut on the international arena. It is a high-stakes and high-rewards sport, and what viewers see on their screens is only a glimpse of everything that comes together to make these matches possible. I am so proud of Kiara for making this effort to go beyond, and to ask the right questions. I’m sure that fans of the game will appreciate this fresh perspective,” said Nadeem.

“It is often said that sports offer viewers an observable environment to study psychological principles, such as emotional range, motivation, stress, identity, and the development of skills such as leadership and resilience. And these factors all come into play on the field, affecting players’ performances and mindsets long before the ball makes contact with the bat. I am so excited that Kiara is using her platform to dive deeper into the mental aspect of the game, and to allow her audiences a behind-the-scenes sneak peek into what drives players,” Namrata added.

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Kiara took to Instagram to talk about her encounter with the security at the stadium that was to host one of India’s largest cricket matches. Stopped at the gate, she was told to dispose of her insulin pen if she wished to enter the stadium. In her recollection of the event she talks about how she tried in vain to explain to the security personnel and was told to “dump” the unauthorised object outside before proceeding.

“Both my health and my insulin were compromised due to the sheer ignorance,” she said.

#InsulinSeMatDaro was first launched in the month of November (recognized as diabetes awareness month in India) to raise awareness about the role of insulin in diabetes management, address misconceptions, and promote equitable access to diabetes medication. She sought to have discussions over the physical, emotional and social impacts of diabetes, both for those diagnosed and their caregivers.

However, perturbed by the incident but determined to use it as fuel for her endeavour to raise awareness and rid diabetes of the stigma that surrounds it, Kiara brought the campaign back with renewed fervour.

She urges people to tell their stories of the time they faced similar obstacles and having to choose between essential medicine and a simple outing. Using the #InsulinSeMatDaro as the anchor for the movement, she calls to people to post their stories and tag her.

In the reel posted to her platform, Kiara said “As a diabetes advocate, it is my responsibility to spread awareness on this basic necessity…I have built this platform to raise awareness and the more stories we share, the louder we become.”

Kiara hopes that with this venture she can move to make public spaces in India not just more inclusive and accommodating to the needs of diabetics, but also make them supportive of them. After all, India is the diabetes capital of the world.

For details on the incident, watch the reel on Kiara’s profile:

https://www.instagram.com/p/DKMoWS2sb5D/

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• It adopts a 360-degree-view to living with diabetes, including physical, mental & social wellbeing

• Kiara will address pertinent challenges faced by diabetes & raise awareness about timely detection & treatment

• The campaign is being amplified by an outreach initiative aimed at making diabetes medication accessible & affordable

November 2024 – Kiara Powar – an 18-year-old content creator has launched a trailblazing and ground-breaking campaign titled #InsulinSeMatDaro. The campaign will coincide with National Diabetes Month (November 1 – November 30, 2024) and World Diabetes Day (November 14, 2024) and draws from the theme of Diabetes and Well-being, as declared by the International Diabetes Federation.

Through the course of National Diabetes Month, Kiara will share insights from her detailed conversations with Padma Shri Dr Shashank Joshi, who is president of The Indian Academy of Diabetes, and Luke Coutinho, a globally renowned integrative lifestyle expert. The discussions will be themed around the physical, emotional and social ramifications of diabetes, and present timely information to aid those diagnosed as well as their caregivers. In addition to raising awareness about diabetes, Kiara will also emphasise the importance of insulin in a diabetic’s journey from debunking misconceptions about using insulin, a lifesaving drug, to doing her bit to ensure that the availability of diabetes medication is equitable to all, across socio-economic barriers. This has inspired Kiara’s pioneering campaign, #InsulinSeMatDaro, which seeks to address the challenges with availing timely treatment, and the disparities in the availability of diabetes care. A firm believer in affirmative action and cognisant of the substantial costs associated with diabetes care, Kiara is also planning a crowdfunding drive to make available subsidised medication to those who cannot afford it.

“When it comes to Type 2 diabetes, a contemporary, facts-based and lifestyle-oriented approach can not only make management simpler, but also contributes to overall physical and mental wellbeing. The healthcare ecosystem is making significant strides to better understand the causative factors and offer timely, supportive solutions to make diabetes care easier and more effective. Type 1 diabetics need insulin throughout their lifetime, as well as lifestyle modulation. There’s where Kiara’s campaign is a timely push to urge people to take control of their own health whether or not they have been diagnosed with diabetes and to make the necessary lifestyle changes that will contribute to an enhanced quality of life,” shared Dr Joshi.

“I am so proud of Kiara for dedicating her platform and voice to spread awareness about diabetes, the burden of which is being felt by India and even the world, at large. By diving deep into the causative factors, as well as the role of a holistic, lifestyle-based approach to diabetes care, this campaign can be transformative for so many millions of diabetics and pre-diabetics. Information is empowerment, and her campaign and relentless efforts are certain to empower and transform lives,” said Coutinho.

“Living with diabetes since the age of 2, I have witnessed first-hand the numerous challenges starting with accurate diagnosis, to a supportive social ecosystem, to receiving the necessary information to safeguard my physical and mental wellbeing. Although I was fortunate to have a very supportive family, I recognise that many others may not have the access or resources that I did. This is my endeavour to pay it forward and to help make the journey a bit easier and less fearful for diabetics,” Kiara concluded.

The campaign will go live on Kiara Powar’s Instagram and Youtube platforms.

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September 2024: India’s status as the diabetes capital of the world is compounded further by a dire lack of awareness and flagrant misconceptions regarding diabetes and its management. Acknowledging this, Kiara Powar – a fearless diabetes spokesperson and the youngest sportscaster in the country has launched a brand-new series that focuses on separating fact from fiction. To do so, she has joined hands with Luke Coutinho Holistic Healing Systems (LCHHS), an ecosystem of highly trained and registered clinical dieticians and certified nutritionists that has been founded by Luke Coutinho, India’s most recognised integrative health and lifestyle medicine specialist.

Kiara was diagnosed with Type 1 diabetes at the tender age of 2 and draws on her own experiences and of those she has encountered along her diabetes journey to pose insightful questions to specialised nutritionists. Accordingly, the series has been named ‘Ask a Nutritionist’, emphasising the importance of seeking pertinent and scientifically sound advice from experts for effective prevention and management of diabetes rather than relying on unverified sources. Shimpli Patil, Head of Training, Head Nutritionist & Lifestyle Expert at LCHHS.

“Ever since I began to share my own experiences with diabetes, whether on social media or in the real world, I would invariably receive comments, questions and unsolicited advice from people who were very poorly informed or misinformed about the reality of diabetes and, especially, the nutritional aspect of living with diabetes. It occurred to me that this is a reality for so many others like me and can often cause delays in diagnosis and complications in diabetes management. This inspired me to begin this series. I’ve had so many fellow diabetics reach out to me with their own doubts and concerns, and I’ve tried to address their queries as well,” shared Kiara Powar.

“Getting access to the right information about nutrition remains a challenge and a pressing concern for many families battling diabetes, whether in India or across the world. Kiara’s advocacy for an informed approach to diabetes management and her openness in speaking about her own condition really resonated with us. We wanted to support her efforts to spread the right information in an easily understandable format. We are certain that her continued efforts will help so many families to better understand and support those dealing with diabetes,” said Natashya Phillips Coutinho, Managing Director & Co-Founder of LCHHS.

“Nutrition plays a crucial role in the prevention and management of diabetes, as do other lifestyle modifications. From understanding the role of stress management and sleep, to ensuring that you are measuring the right nutrient markers – carbohydrates, not sugar – empowering yourself with a thorough awareness of the lifestyle measures that are a part of effective diabetes management is critical. So much of what most people know about diabetes is based on assumptions or misunderstandings. This series attempts to address some of those misconceptions and offer a more holistic understanding of cellular nutrition and nutritional interventions vis-à-vis their role in diabetes management,” added Shimpli Patil. 

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