Jabalpur, Madhya Pradesh, 19 Dec 24 – MBG Card, a leading SaaS company providing digital transformation solutions for businesses, has successfully raised ₹2.72 Crore in by Inflection Point Ventures. The round saw participation from Velocity Revenue Based Financing and Klub Revenue Based Financing. This funding will be used to enhance marketing efforts, product development, and team building.

MBG Card is a SaaS company focused on providing affordable and comprehensive digital transformation solutions for SMEs. The platform enables non-tech-savvy businesses to easily build an online presence, manage review ratings, and automate marketing and operations, all at a fraction of the cost of traditional solutions. With a mission to empower businesses to thrive in the digital space, MBG Card streamlines processes, enhances customer engagement, and drives growth through accessible and efficient tools.

Founded by Abhinavv Dubeyy, an experienced entrepreneur with over 15 years in tech startups, MBG Card has been delivering affordable digital transformation solutions, helping SMEs create an online presence, manage reviews, and automate marketing and chat operations. At just 1/10th the price of traditional solutions, MBG Card caters to businesses that are not tech-savvy, making digital tools accessible to all.

Mitesh Shah, Co-Founder, Inflection Point Ventures, says “SMEs often enjoy the loyalty of regular local customers, however it is limited to that locality. It is a challenge to establish a presence beyond that. MBG card addresses this gap by bringing the businesses online, transforming them into a brand, and providing tools to help them grow. IPV has confidence in MGB’s expertise to empower businesses in today’s competitive landscape”.

Based in Jabalpur, Madhya Pradesh, MBG Card serves over 10,000 clients across India and internationally. The company continues to grow at a rapid pace, onboarding thousands of new clients each month, and expanding its presence globally. With a dedicated team of 70+ employees, MBG Card aims to maintain its threefold annual growth trajectory.

MBG Card offers a comprehensive, one-stop digital transformation solution tailored for non-tech-savvy businesses. With its affordable pricing, just 1/10th of traditional alternatives, MBG Card simplifies the process of creating an online presence, managing review ratings, marketing, and automating customer chat functions.

Abhinavv Dubeyy, Founder & CEO, says, “Our experience with IPV shaped the vision for MBG Card. Our goal is to help SMEs embrace the digital world, drive marketing and sales, and streamline operations to foster growth and customer engagement.” (to be changed)

The global digital transformation market is expected to reach $1.5 trillion by 2025, with India’s SaaS market growing at a rapid pace due to increasing adoption by SMEs. With over 63 million SMEs in India, there is a huge demand for affordable digital solutions like MBG Card.

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Delhi, 13th February 2024: Inflection Point Ventures, India’s most active angel investment platform, has announced 14 exits from 2023 giving a stellar IRR of 61% to its investors.

Amidst challenging market conditions, IPV has consistently demonstrated adaptability through innovative initiatives and collaborations with founders, resulting in remarkable returns.

In 2023, IPV achieved a phenomenal 217% IRR (~40x MOM) with a full exit from Project Light (name withheld). Along with 3 full exits, IPV secured partial exits from 11 other startups through the year, delivering IRRs ranging from 20% to 97%. These exits, involving over 1,000 individuals’ investments, translated into lucrative returns, with an average holding period of 1.5 to 2 years. Notable successes include partial exits from high-performing startups like Oorjaa, Devnagri, Aerem, and Ishitva generating an average IRR of 80%. With this, IPV has announced 38 exits in under 5 years.

Vinay Bansal, Founder & CEO, Inflection Point Ventures, says, “Once again, IPV has emerged as the most active angel investing platform in India despite the ongoing funding winter. With its sharp investment strategy and belief in innovative sustainable startups, IPV will continue to evaluate high potential startups in 2024.”

Amidst the cautious investment climate, IPV remained a beacon of support for startups. The company’s emphasis on post-investment assistance for startups through collaborative efforts with investors played a pivotal role in achieving these successes. Notably, IPV’s marquee LetsGrow program, continued to shine by fostering partnerships with founders and providing invaluable resources in the form of global business networks, CXO expertise, technological insights, business guidance, and unwavering support through challenging times.

Addressing startups affected by the Covid crisis, IPV, through its LetsGrow program, successfully protected investor interests. A unique M&A arrangement between its portfolio companies Sportido and Hudle exemplified this, creating a mutually beneficial outcome for founders and investors alike. Additionally, IPV’s innovative partnership programs, particularly with investment banks, contributed to the success of Koovers, an auto spare parts platform acquired by Schaeffler, delivering a remarkable 47% IRR for investors in less than 2 years.

 Ankur Mittal, Co-Founder, IPV, says, “At IPV, we have always believed in investing in great founders at reasonable valuations. This eventually results in successful exits for our investors. We are a big believer of helping our founders scale up by leveraging our rich

network to help companies not only get timely capital infusion but also rich mentoring to grow their businesses.”

It has been a challenging year for the overall startup ecosystem, not only in India but globally. Despite these obstacles, IPV’s portfolio has remained robust. Startup investing is considered as a risky asset class and typically has a failure rate in the excess of 80%. However, IPV’s mission has always been to improve the success in startups by 10X and it is reflected in its high success rate. So far, out of a portfolio of 200, only 10 startups couldn’t return capital to its investors.

See the table below for a snapshot:

Mitesh Shah, Co-Founder, IPV, says, “At IPV, our focus continues to discover groundbreaking startups. Since the last quarter of 2023, we’ve witnessed a strong recovery and a robust funding cycle in 2024. Our active investment thesis of 2023 will persist in 2024 too. Maintaining a strong follow-on round pipeline for startups creates a healthy exit pipeline for its investors. To further this commitment, we have launched IPV Ideaschool, an accelerator program. This initiative empowers startups to accelerate their growth and scale rapidly, benefitting from strategic guidance within IPV’s vigorous network. This will further strengthen our portfolio and enable startups to grow and scale their business rapidly with strategic guidance from IPV’s rich network.”

IPV, evaluated over 7000 startups in 2023 and funded 56 deals during the year. Of these, 10 were uprounds, thereby supporting its founders in subsequent funding rounds as well.

IPV’s member base has expanded to over 12,000 individuals across 46+ countries, offering them the opportunity to engage with IPV’s distinctive and specialized method of early-stage investing. The platform has intentionally set minimal entry requirements, aligning with its core values of democratising startup investments. Initiating angel investments with IPV is straightforward, as individuals can easily become investors with a minimum starting investment of Rs. 1,00,000 for a startup—the smallest cheque size among angel investor platforms in the community.  Additionally, IPV’s knowledge sessions via masterclasses have been highly appreciated by the aspiring investors.

About Inflection Point Ventures & Physis Capital

Inflection Point Ventures (IPV) is an angel investing platform with over 12,000 CXOs, HNIs, and Professionals to together invest in startups. The firm supports new-age entrepreneurs by providing them with monetary & experiential capital and connecting them with a diverse group of investors. IPV has announced the launch of a $50 million CAT 2 AIF, Physis Capital, to invest in pre-Series A to Series B growth-stage start-ups.

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30^th November 2023, Noida: Onedios an aggregator platform for customer care service has raised INR 6 Crores in a bridge Round led by Inflection Point Ventures and VCATs. The funds will be allocated towards onboarding retailers who will sell Branded/OEMs extended warranties instead of third party extended warranties.

OneDios is a pioneering platform revolutionizing the consumer electronics industry by seamlessly connecting dealers, distributors, brands, and consumers through its patented technology, enabling swift service bookings, complaint resolutions, and digital interactions across over 100 renowned brands.

Founded in 2019, Nitin Chawla Founder and CEO brings over 16 years expertise in technology and consulting sales, notably from his impactful tenure at IBM. With a Ph.D. in Cloud Computing, Nitin is a trailblazer known for innovation and leadership, driving OneDios’ technology development and B2B sales.  Co-Founder and COO Amit Sharma is a seasoned technology expert and business leader.  His journey from founding a startup to steering global teams at IBM underscores his exceptional leadership. Amit’s hands-on approach and strategic acumen drive business and customer operations.

Ankur Mittal, Co-Founder, Inflection Point Ventures, says, “With ever evolving technology, customers seek for services at fingertips across segments from banking, shopping, healthcare and more. However few services have always been a little time consuming and one such is customer service of electronic products. OneDios bridges this gap with its unified platform through proprietary tech. It also offers unique brand-authorized extended warranties, rapid CRM integration, and a patented, in-house-developed platform.  In its short tenure the company has not only onboarded leading brands but also gained government recognition and a focus on a digitally engaged community.  With its strategic moves, OneDios promises to lead the market as creator and leader”.

Nitin Chawla, CEO & Co-Founder, Onedios, says,” We have started onboarding retailers to sell OEM extended warranties in Delhi, Haryana, Uttar Pradesh, and Maharashtra. Voltas, Daikin, and Bluestar Brand shops are our first target.

This fund will help us in having more and more retailers before the summer season kicks in. We are targeting to enable warranty sales to all OEMs through our platform via retailer channel.

I have got great support from IPV as a platform to raise funds. IPV’s evaluation process is very extensive but once you are evaluated, IPV becomes founders first platform and try to offer every possible opportunity not only to raise funds but also to grow business.”

The consumer electronics and household appliances segment witnessed remarkable sales, with over 1.3 billion units sold in 2022 alone, according to Statista. Projections suggest a robust 5.5% compound annual growth rate (CAGR) from 2022 to 2027, indicating an estimated 5 billion existing units within the market. Considering the typical three-year lifespan of these products, an estimated 1.6 billion requests covering demos, installations, warranty registrations, and general services are directed to brands annually, primarily via call centers. Notably, the in-warranty request sector remains untapped, presenting a significant opportunity within the industry.

About Onedios

Founded in 2019 by Nitin Chawla and Amit Sharma, OneDios pioneers a unified request platform in the consumer electronics industry, connecting dealers, distributors, and consumers seamlessly through proprietary technology. With over 7.5 lac customers served, the platform allows swift service bookings, complaint resolutions, and digital interactions across 100+ renowned brands. Recognized as an “Eligible Business” under Income Tax Act 1961, OneDios holds granted patents and collaborates with marquee brands like Daikin, Voltas, and many others, offering a hassle-free, integrated experience.

About Inflection Point Ventures & Physis Capital

Inflection Point Ventures (IPV) is an angel investing platform with over 9600 CXOs, HNIs, and Professionals to together invest in startups. The firm supports new-age entrepreneurs by providing them with monetary & experiential capital and connecting them with a diverse group of investors. IPV has announced the launch of a $50 million CAT 2 AIF, Physis Capital, to invest in pre-Series A to Series B growth-stage start-ups.

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