National, 19th June 2026: A night out at SOCIAL could now end with a passport stamp. Atlys and SOCIAL have partnered to launch ‘The Great Escape’, a first-of-its-kind experience that brings together nightlife, youth culture, and the start of a real international trip over dinner and drinks.

The Great Escape is about reaching travellers at the exact moment a trip is born. Most travel plans start over a drink, with friends, full of intent, and most never make it past that table. This campaign is built to close that gap, turning a spontaneous “let’s just go” into a visa in hand and, for some, a flight booked within days.

Running across SOCIAL outlets pan India for a month, the campaign will feature the Hasta La Visa cocktail, a drink dedicated to The Great Escape experience. Every guest who orders the cocktail gets the Atlys service fee waived on a visa to any destination, while 20 lucky winners will get the chance to take off on an international trip with their flights and visa sponsored by Atlys.

Mohak Nahta, Founder and CEO at Atlys, said, “At Atlys, we’ve always wanted travel to feel possible the moment you decide you want to go. With The Great Escape, we’re catching people in one of those exact moments a trip takes shape, so for a month, a night out at SOCIAL can end with a visa in your hand and a trip on the calendar. Because the best plans deserve to make it past the table.” 

The campaign also comes at a time when travel has become one of the clearest markers of aspiration, discovery, and self-expression for young India. According to SOCIAL’s recently launched youth report, Voices From The Hood, found that 33% of young Indians travel for fun every three to four months, underlining how central travel now is to young India’s lifestyle and identity. With The Great Escape, Atlys and SOCIAL are bringing that aspiration into the everyday social spaces where young India gathers, celebrates, and dreams of what comes next.

Speaking about the campaign, Divya Aggarwal, Chief Growth Officer, Impresario Entertainment & Hospitality Pvt. Ltd., said, “SOCIAL has always been about creating moments that people want to be part of and talk about. With The Great Escape, we are taking a familiar night out and turning it into something much bigger: the possibility of an international trip. Travel today is such a strong part of how young Indians express themselves, and our Voices From The Hood report also showed us how deeply travel is linked to aspiration, discovery, and lifestyle for this audience. In Atlys, we found a partner that shares the same energy of making travel feel simpler, faster, and more accessible. Together, we are creating a moment where your next story could begin at SOCIAL and continue in another country.”

Every evening between 8 PM and 10 PM, the campaign will take on a more high-energy format in select outlets, with the experience amplified through in-outlet announcements and moments designed to build excitement around the possibility of winning an international getaway. Terms and conditions apply.

The post Order a Cocktail, Win an International Getaway: Atlys and SOCIAL Launch ‘The Great Escape’ appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

Delhi NCR, 16 June 2026: Impresario Entertainment & Hospitality Pvt. Ltd. has launched Goodness To Go, a new delivery-only restaurant brand now available in Delhi and Gurugram. Created for today’s urban consumer looking for fresh, flavourful and feel-good everyday meals, the brand offers a menu of salads, soups and rice bowls designed to make better eating simple, satisfying and easy to order.

Built around the belief that feeling good should come from within, Goodness To Go brings a refreshing approach to everyday eating. The brand is rooted in the idea that goodness does not have to feel complicated, restrictive or out of reach. It can be simple, joyful and easy to choose, whether it is a quick workday lunch, a mid-week reset, a lighter dinner, a nourishing meal between meetings or even a relaxed Sunday Brunch at home. With food that is fresh, balanced and full of character, Goodness To Go makes everyday goodness feel effortless. 

Speaking about the launch, Divya Aggarwal, Chief Growth Officer, Impresario Entertainment & Hospitality Pvt. Ltd., added, “Goodness To Go comes from a very simple consumer truth: people want to feel good about what they eat, but they also want food that is exciting, convenient and satisfying. This brand allows us to bring together freshness, comfort and ease in a format that fits into modern routines. It is delivery-only, built for everyday cravings, and created to make goodness feel accessible, uplifting and genuinely enjoyable.”

The menu has been created around three core categories: Salads, Soups and Poke bowls. Each category is designed to offer food that is wholesome, convenient and flavour-forward, while still feeling warm, generous and satisfying.

The menu includes:

Salads
The salads go from light and refreshing to bold, punchy and seriously satisfying. There are bright, easy picks like the Citrus & Pine Nut Salad and Melon & Feta Salad; wholesome bowls like the Mediterranean Falafel Salad and Quinoa & Sprout Salad; and flavour-packed options like the Mexicana Salad, Korean Kimchi Salad, Caperberry Malta Chicken Salad and Curried Chicken & Avocado Salad. It is the kind of salad line-up that starts with freshness, but does not stop at “healthy.” 

Soups
The soups bring the warm, comforting side of Goodness To Go to life. The line-up moves from familiar and soothing to rich and exciting, with Tomato Basil Soup made with slow-roasted tomatoes, cream and garlic croutons; Truffle Mushroom Soup with button and porcini mushrooms, whipped cream and truffle oil; Chicken Fennel Soup with tender chicken, mushrooms, fennel and cream; and Kale & Millet Soup with barnyard millet, kale and coconut cream. They are built for cosy evenings, desk lunches, lighter dinners, or those in-between moments when you want something warm, filling and genuinely feel-good. 

Chef Shamsul Wahid, Group Executive Chef, Impresario Entertainment & Hospitality Pvt. Ltd., added, “With Goodness To Go, we wanted to create food that feels fresh, wholesome and exciting, but also easy to eat every day. The menu is built around ingredients, textures and flavours that come together in a balanced way, from crisp salads and hearty Poke bowls to comforting soups. For us, the idea was not to make food feel serious or limiting, but to make goodness taste good, travel well and fit naturally into people’s routines.”

Goodness To Go has been built for the evolving delivery occasion, where consumers are increasingly looking for food that feels convenient without feeling careless, wholesome without feeling boring, and flavourful without feeling heavy. The brand speaks to a growing audience that wants better everyday choices in a way that feels natural, enjoyable and easy to return to.

With Goodness To Go, Impresario expands its portfolio with a delivery-only brand created for today’s urban consumer, one who is looking for food that travels well, fits into busy days and makes everyday eating feel a little better.

Goodness To Go is now available at select locations across Delhi and Gurugram via Swiggy and Zomato.

The post Impresario Launches Goodness To Go, A Delivery-Only Brand For Feel-Good Everyday Eating appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.