December 03^rd, 2025; Bengaluru:  One of the premier B-Schools of India, Indian Institute of Management IIM Sambalpur (IIM Sambalpur), hosted Brand in India Conclave – Curtain Raiser at its Sambalpur campus in collaboration with Retailers Association of India (RAI). Under this initiative, IIM Sambalpur has signed a Memorandum of Understanding (MoU) with the Indian Institute of Mass Communication (IIMC) Delhi & Dhenkanal (Odisha), premier National Media Institute under the Ministry of Information & Broadcasting Department.

The Brand in India Conclave- Curtain Raiser was graced by Bijou Kurien, Chairman, RAI as the Chief Guest, Dr. Lawrence Gregory Fernandes, Director, RAI, Mr. Madhu L Nag, Registrar & ADG, IIMC, Mr. Anand Pradhan, Regional Director, IIMC Dhenkanal and Prof. Mahadeo Jaiswal, Director, IIM Sambalpur. The event aims at celebrating India’s evolving brand identity and highlights inspiring regional entrepreneurial stories. In this events different brands like Shoppers Stop ,Reliance Retails Ventures Limited ,Lava International, Think as consumer. Taneira Titan, Brand Architects, KPMG Consulting, Go CrackIt,  Tamalaa Art Merchandise, Sakshi Handloom etc.

Under the MoU, the institutes will jointly offer a range of academic programs, professional training, faculty and student exchanges, and research projects, across subjects such as Media Business Management, Corporate Communication, Brand Management, Digital Marketing, Crisis Communication, Sustainability Communication, Business Journalism, etc.

Speaking on the occasion, Prof. Mahadeo Jaiswal, Director, IIM Sambalpur, “Brand in India represents how India thinks, creates, and leads on the global stage. As we build Brand in India, IIM Sambalpur’s pioneering 3C Framework—Content, Communication, Connectivity—a structured model aimed at redefining how strong, sustainable brands are created in India and across the world. The institute was recently ranked alongside Harvard Business School as one of the most innovative business schools in the world. The MoU with IIMC will open meaningful ways for research, training, and professional growth, benefiting our students, faculty, and the wider media and management community.”

Bijou Kurien, Chairman, RAI as the Chief Guest said, “In a country as complex and multicultural as India, we naturally develop a deep understanding of diverse customer segments. Today, more than ever, India stands at a powerful moment of opportunity. We are not just building brands for our own markets, to build brands that can inspire and influence the world.”

Madhu L Nag, Registrar & ADG, IIMC, added, “We are delighted to formalise this collaboration between IIMC Delhi and IIM Sambalpur. This MoU is one step toward the development of academic excellence, knowledge, and capacity building between these two leading institutions. We are looking forward to a meaningful and result-oriented engagement in the days ahead.”

The Brand in India Curtain Raiser at IIM Sambalpur highlighted how Odisha’s emerging brands are contributing to India’s evolving identity by highlighting local innovation, cultural authenticity, and purpose-driven entrepreneurship.

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Kashyap shared practical insights and industry-tested methods to help future communicators remain composed, think strategically, and act responsibly in high-pressure situations. The workshop proved highly interactive and enriching, offering students a deeper understanding of timely communication, strategic decision-making, and effective crisis management.

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Bengaluru, May 12, 2025: The Indian Institute of Management Calcutta (IIMC), one of the leading B-schools in India, ranked 5th by NIRF 2024, has announced the commencement of its Advanced Programme in Strategic Project Management. Designed to address the growing need for strategic project management (SPM) skills, this programme equips professionals with advanced tools, techniques, and strategic insights to align projects with organisational goals, tackle complex challenges, and deliver measurable value. By integrating strategic thinking into project execution, participants will gain the expertise to drive impactful outcomes and ensure their projects contribute to long-term organisational success.

A report by the Project Management Institute, titled “Project Management Job Growth and Talent Gap 2017–2027,” highlights that the demand for project managers is set to outpace growth in many other professions over the next decade. By 2027, employers worldwide will require nearly 88 million project management-oriented roles. With a unique focus on bridging the gap between project execution and strategic leadership, this programme is designed for mid and senior-level professionals with project management experience. It equips participants to align projects with organisational goals, manage portfolios for business growth, and drive innovation through agile and change management techniques.

Commenting on this programme, Avnish Singhal, Executive Vice President, India & APAC Emeritus, said, “As projects become the cornerstone of organisational success, this programme equips mid and senior-level professionals with the strategic frameworks, leadership skills, and advanced tools needed to align projects with business goals and deliver measurable impact. With global demand for project management professionals expected to reach 88 million by 2027, the urgency for such advanced skills cannot be overstated. We are excited to partner with an esteemed institution and remain committed to empowering professionals with industry-relevant programmes that address pressing needs.”

The IIM Calcutta Advanced Programme in Strategic Project Management, designed and delivered by renowned IIMC faculty, includes live online sessions delivered by top IIM Calcutta faculty as well as 7-day in-campus immersion at the IIM Calcutta campus. It also includes a capstone project, real-world high impact case studies, hands-on learning through business simulations and an opportunity for peer-to-peer learning. The programme includes modules such as project management: macro perspectives, project management: tactical and operational issues and project management: behavioral aspects.

Program Details:

• Start Date: June 30, 2025
• Duration: 9 months
• Format: Online + Live sessions with faculty and industry experts
• Fee: INR 3,87,000 + GST
• Eligibility: Graduate with a minimum of 9 years of work experience and a minimum of 50% in Graduation/Post Graduation. The candidate should be currently working while filling up the application.

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