Mumbai, 13^thOctober 2025: Hinduja Global Solutions (HGS) (listed on BSE & NSE), a leading provider of digital experience, business process management (BPM), and digital media services, today announced the opening of a new intelligent experience hub in Manila, Philippines. The new facility strengthens the company’s capability to deliver technology-enabled solutions for clients while providing a modern workplace for employees.

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As their dedicated social media partner, HGS Interactive focuses on delivering strategic social media communication that engages stakeholders, employees, and partners alike. Leveraging its deep expertise in brand strategy and creative development, HGS Interactive aims to showcase Tata Chemicals’ work culture, vision, and values through compelling content that resonates globally.

Sachin Karweer, Business Head at HGS Interactive, said, “Our ongoing association with Tata Chemicals is built on a shared commitment to excellence. We look forward to deepening our collaboration and creating dynamic social media experiences that amplify brand awareness and foster community engagement.”

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HGS Agent X 23 release unlocks the ability of contact center agents to be more effective by utilizing AI to turn conversations into data and extract insights that lay the foundation for a world of autonomous customer experiences that are prompt, positive and personalized

CHICAGO and Mumbai, December 19, 2023: Hinduja Global Solutions (HGS) (listed in BSE & NSE), a leader in technology-led customer experience (CX), today announced the formal launch of HGS Agent X, a single, integrated artificial intelligence (AI), automation, and analytics powered user interface providing a state-of-the-art backbone for world-class contact center operations. Agent X streamlines call center agent workflow while enhancing customer interaction.

The first of its kind holistic contact center accelerator, HGS Agent X leans into the power of the voice interaction by transcribing 100% of voice of the customer. Turning this unstructured voice into data provides a 360-degree view of customers desires and uses this insight to power agent engagements with a unified knowledge base and learning and engagement tools.

“Agent X puts a full complement of integrated tools in the hands of call center agents to give them a 360-degree view of the customers with whom they are interacting,” said Venkatesh Korla, President & CEO at HGS Digital. “This interface strikes a true balance between the use of talent and technology, or ‘bots and brains’ to provide the best experiences for customers and the agents that support them.”

HGS Agent X is a set of pre-built automation accelerators, designed to speed up implementations of common contact center platforms with standardized modules, improve agent retention by reducing the cognitive load on frontline staff, and reduce operating costs with shorter training times and reduced handles time in one easy-to-use system:

–          AI Co-pilot and Automation

o   Real-time ‘Live Assist’ function for predictive, fast responses

o   ‘Smart Actions’ to eliminate repetitive tasks

o   Real-time speech and text transcription & sentiment analysis (positive, neutral, negative) to aid in decision making (continued interaction versus escalation)

o   Smart knowledge management and real-time knowledge assist

o   Integrated ChatGPT and other forms of generative AI functionality

–          360 Degree Customer Profile

o   Single, unified tool helping to reduce multiple screens and improve response time

o   Contextualized insights to personalize the on-going interaction

o   Leverages intelligence to optimize operations and its performance

o   Enables agents to quickly navigate and resolve customer’s specific requests

–          Insights

o   Interactions Intelligence to derive actionable insights

o   CSAT (customer satisfaction) and ASAT (agent satisfaction) based on customer and agent interaction

o   Automated quality analysis and checks

–          Best-In-Class Analytics

o   Team and agent performance

o   Organizational analytics and operational insights

HGS Agent X benefits include the ability to transform:

–          Productivity, sales, and bottom-line results

–          Processes for onboarding, engaging, and retaining contact center agents

–          Insights to power data-driven business decisions

–          Employee and customer experience

More than a tool for improving CX, Agent X also serves to enhance the agent experience through myriad functions aimed at improving job performance, including the extensive on-demand knowledge base and gamified incentivization for expanding job proficiency.

Through at-the-ready access to tools and information, Agent X additionally contributes to overall contact center agent satisfaction and, ultimately, retention as well as increase brand loyalty for the end customer.

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