The project, located at Lodha Industrial Logistic Park Phase-II A1 Block, Narhen, Taloja MIDC, Navi Mumbai, spans 48,670 sq. ft. Godrej Interio’s Design & Build Projects team was tasked with creating an innovative and functional space that aligns with Skechers brand identity and operational requirements. The key innovation in the project was the implementation of a MS grid structure at 3.6 meters height, creating a functional space for service installation and maintenance while achieving the required 6.4-meter ceiling height.

Swapneel Nagarkar, Sr. Vice President & Business Head, Godrej Interio said, “This collaboration with Skechers exemplifies our commitment to delivering exceptional Design & Build solution across diverse sectors. With the office space market in India’s top eight cities reaching a record 34.7 million square feet in the first half of 2024—a 33% year-on-year increase—and projections exceeding 70 million square feet by year-end, we are strategically positioned to capitalize on this growth. We are actively enhancing our team’s capabilities, skill sets, and technological infrastructure to execute fast-track projects efficiently. Our expertise spans various sectors including offices, healthcare, education, retail, transportation hubs, and specialized facilities such as data centers and museums. This comprehensive approach enables us to meet the evolving needs of both government and private sector clients, reinforcing our role as a key player in India’s commercial real estate landscape. Currently, our Godrej Interio Projects contribute 26% of our turnover from the B2B segment and is poised to grow at a CAGR of 30% until FY25.”

Key Highlights of the Project:

1. A grand reception lobby featuring a soaring double-height ceiling, setting the tone for the entire space.
2. Modern industrial concept throughout the office, with corrugated sheet cladding for meeting rooms and a dynamic interplay of colors and forms.
3. Strategically designed cabins offering a view of the warehouse, aligning with Skechers emphasis on sports and activity.
4. A captivating cafeteria with thoughtful furniture arrangements, space-saving décor, green elements, and kitchen props.
5. Adherence to IGBC and green building guidelines, ensuring sustainability and cultural appropriateness.

The comprehensive scope of work included interior solutions such as masonry work, partitions, doors, MS works, painting and coatings, flooring, wall claddings, paneling, ceiling installations, vinyl graphics, logo implementations, acoustic treatments, landscaping, and green walls. The project also encompassed specialized areas including the cafeteria and sanitary facilities, as well as furniture and MEP systems including plumbing, HVAC, mechanical ventilation, and electrical infrastructure.

Godrej Interio has solidified its position as a leader in creating innovative, functional, and aesthetically pleasing spaces for global brands entering the Indian market, having executed over 1500 projects spanning more than 100 million sq.ft. across diverse sectors including Corporate Offices, Government facilities, Banking, Infrastructure (Metros, Airports), Museums, Auditoriums, Healthcare, Hospitality, Warehouses, and Retail spaces. Offering comprehensive solutions such as General Contracting, Turnkey projects, and Design and Build services, Godrej Interio stands ready to deliver world-class interior solutions that meet the unique needs of each client as companies continue to invest in state-of-the-art facilities in India.

The post Godrej Interio Completes State-of-the-Art Office and Amenity Block for Skechers Largest Indian Warehouse appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

Bengaluru, November 18^th , 2024: Godrej Interio, one of India’s leading home and office furniture brands of Godrej & Boyce, part of Godrej Enterprises Group has reported 25% growth during the festive season, driven by evolving consumer preferences and strong demand across regions. The brand witnessed significant double-digit growth across all zones, with North and Central India emerging as the strongest performing regions.

Commenting on festive season growth, Dev Sarkar, Senior Vice President and Head of Consumer Business (B2C) at Godrej Interio, said, “This festive season’s performance reflects our deep understanding of evolving needs and aspirations of the modern Indian consumers. The strong growth across regions validates our strategic focus on design-led innovation including personalization and modularity with products like Upmods range, and delivering an enhanced customer experiences using latest technology. Our ability to cater to diverse preferences with a vast product range while maintaining a consistent quality standard has been key to this success. As we head into the wedding season, where a higher consumer activity is anticipated, we are confident that our targeted offerings, combined with an expanded product portfolio and deeper market penetration, will enable us to sustain this momentum. By staying attuned to consumer trends, we aim to redefine spaces and create delightful experiences for our customers.”

The surge in demand reflects shifting consumer priorities towards creating personalized living spaces, particularly driven by the sustained adoption of hybrid work models. Godrej Interio reported heightened interest in modular furniture solutions and customizable offerings, indicating a broader trend of consumers viewing their homes as multi-functional spaces.

In response to the evolving consumer preferences, Godrej Interio introduced an exclusive range Upmods range across bedroom, living, and dining categories focusing on personalization and modularity. Customer experience has been enhanced through free site visits and the introduction of a 3D Room Planner, along with showcasing digital manufacturing facility tours at outlets. Godrej Interio has added 80 channel partners till date in FY25 and plans to on board 124 more by the end of FY25. Additionally, strategic partnerships with leading banks have been established to provide consumer with multiple finance options.

Godrej Interio anticipates the festive and wedding season to contribute approximately 35% to its annual revenues, marking a significant milestone in its growth journey. Looking ahead, Godrej Interio plans to capitalize on the upcoming wedding season through customized bedroom furniture packages across various price points, while maintaining its focus on expansion and enhanced customer experiences.

The post Godrej Interio Records 25% Growth During Festive Season, Signals Strong Consumer Focus on Home Personalization  appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

Link: Godrej Interio | Dream Home Fiesta 

Bengaluru, October 11: Godrej Interio, one of India’s leading home and office furniture brands and a part of Godrej & Boyce, a company of Godrej Enterprises Group recently launched their festive campaign – Dream Home Fiesta. The campaign film captures the journey of a modern couple as they explore the Godrej Interio store, discovering multifunctional furniture that seamlessly blends style, functionality, and savings to suit the needs of modern Indian families.

Conceptualised and executed by SoCheers, the campaign draws inspiration from the popular social media concepts of “boy math” and “girl math,” presenting a unique twist on financial logic employed by couples. Their journey begins with a sleek, multifunctional sofa featuring a built-in storage space in the armrest. Impressed by the combination of form and function, the couple shares a satisfied look and on-screen the amount saved begins to climb. As they move through the store, they encounter a dining table with concealed storage, further increasing their savings while adding practicality to their potential dream home. The final stop in their journey is a hydraulic bed with self-opening storage, pushing the savings to its peak, signifying the culmination of their smart shopping experience.

The film brilliantly combines the thrill of discovering innovative furniture with the joy of significant savings. As the couple leaves the store, satisfied with their purchases and the money they’ve saved, a playful conversation ensues about whether to use their savings on a staycation – bringing the “Couple Math” concept full circle.

Speaking about the film, Reshu Saraf, Head of Marketing Communications, Godrej Interio said, “Godrej Interio continues to be an integral part of modern Indian families, understanding that homes are reflections of personal style and culture. With our Dream Home Fiesta Campaign for the festive season, Godrej Interio brings you multifunctional, stylish, and durable furniture at even more affordable prices. With exclusive festive offers, you can now invest in furniture for your dream home while saving for other lifestyle enhancements. Our wide range of products, featuring multiple personalization options, material finishes, and fabrics, ensures that every home is unique, functional, and ready for celebration.”

Speaking about the concept and execution, Jitendra Hirawat, Director, SoCheers Films said, “At SoCheers, we are delighted to have partnered with Godrej Interio on this grand campaign. Our ‘Couple Math’ campaign for Godrej Interio was a delightful blend of storytelling and product showcase. By cleverly incorporating ‘boy math’ and ‘girl math’ concepts, we created a relatable and engaging narrative that resonated with the audiences. The film’s journey through the store, highlighting innovative furniture with hidden storage, effectively demonstrated the value proposition of smart shopping. The couple’s satisfaction and playful conversation about a staycation perfectly encapsulated the campaign’s message: ‘Couple Math’ can turn your dream home into a reality!”

The Dream Home Fiesta scheme offers up to 35% off on an extensive range of furniture, along with an exciting opportunity to win free furniture through a scratch card offer. The campaign film will be available in 6 regional languages – Hindi, Bengali, Telugu, Kannada, Tamil, Malayalam. The film will be promoted on YouTube, TV, Cinema and the brand’s social media platforms.

The post This Festive Season, Unlock Unbeatable Style and Savings for Your Dream Home with Godrej Interio’s Dream Home Fiesta Campaign appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

~Targets annual growth rate of 19% over the next 2 years ~

Bengaluru, 7 October 2024: Godrej Interio, a leading home and office furniture business of Godrej & Boyce, part of the Godrej Enterprises Group, has launched two innovative ranges of modular and elegantly designed office storage solutions: ‘Reserve Plus’ and ‘Gain Pro’. These storage systems are designed to blend seamlessly with any office furniture configuration, while offering multi-functional capabilities and optimizing workspace efficiency.

Commenting on this innovative concept, Sameer Joshi, Sr. Vice President and Head of B2B Business, Godrej Interio said, “At Godrej Interio, we are committed to creating products that adopt a human-centered approach and offer adaptive space solutions for workspaces. The ergonomically designed ‘Reserve Plus’ and ‘Gain Pro’ systems focus on hassle-free workplaces and space optimization. Their neutral aesthetics and design versatility make them particularly appealing to interior designers, architects and consumers seeking adaptable storage solutions. With these new offerings, we aim to make well-designed furniture accessible to more institutions, enhancing user security and productivity. Godrej Interio’s institutional furniture business is expected to grow by 19% in FY25-26, and we plan to introduce over 45 new SKUs in the institutional furniture segment over the next two years.”

The modern Indian workplace landscape has undergone significant transformation, largely driven by rapid technological advancements. Storage solutions have evolved to incorporate cutting-edge technology, enhanced aesthetics, and improved functionality. Despite the increasing digitalization of business processes, many organizations still require physical storage for official documents, legal papers, and inventory items, which often consume valuable commercial real estate. The ‘Reserve Plus’ and ‘Gain Pro’ ranges address this challenge comprehensively.

Reserve Plus is a versatile modular system that supports various work activities, offering multiple configurations including open shelves, hinged shutters, and lateral filing drawers. Its flexibility allows for the creation of longer layouts by connecting multiple units, catering to different office space requirements. Additionally, it incorporates biophilic design principles to promote enhanced calm, clarity, and creativity in the workplace. The modular units can be used as freestanding zone dividers, creating defined neighborhoods and interactive spaces that foster more dynamic workflows.

The Gain Pro system offers advanced storage solutions designed to maximize office efficiency. Its flexible configuration options allow for optimal use of floor space, potentially improving workflow and productivity. The system provides wall-to-wall storage capabilities, utilizing space from floor to ceiling. The security features for the system includes Cam, Digital, or Numeric locks with a 3-point locking mechanism. Gain Pro is adaptable to various environments, including corporate suites, open offices, guest lounges, waiting rooms, and reception areas. Available in two heights with different loading capacities, it offers a range of color options and the flexibility to combine wooden and steel surfaces for both open and closed storage.

The post Godrej Interio introduces ‘Reserve Plus’ and ‘Gain Pro’ Office Storage Solutions to Enhance Efficiency appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

Bengaluru, September 4, 2024: Godrej Interio, one of India’s leading home and office furniture brands and a part of Godrej & Boyce, a company of Godrej Enterprises Group, is significantly expanding its presence in the Indian education sector. The company is introducing a range of innovative and customized furniture solutions designed to enhance the learning environment across educational institutions in both private and government sectors.

With a strategic focus on ergonomic design, technology integration, and sustainability, Godrej Interio aims to capture an 18% market share in the educational furniture sector by FY25. The company’s latest offerings cater to the dynamic needs of modern classrooms, providing flexible, durable, and functional furniture solutions that support various teaching methods, from traditional lectures to collaborative and digital learning environments.

Commenting on the expansion, Sameer Joshi, Senior Vice President (B2B), at Godrej Interio, stated, “Education holds the power to shape the world’s future. At Godrej Interio, we believe that the learning environment plays a crucial role in shaping the educational experience. Our commitment to innovation and quality drives us to develop furniture solutions that create adaptable, inviting, smart, comfortable, and safe learning spaces. By integrating technology and ergonomic design into our products, we aim to support educators and students in creating dynamic, engaging, and productive learning spaces. These spaces can easily transform to accommodate various teaching methods and learning styles, ensuring that students feel welcomed and secure while using cutting-edge, comfortable furniture.”

Godrej Interio’s Education Furniture & Solutions are designed to cater to the evolving needs of modern classrooms. The company offers products in multiple size marks to ensure ergonomic comfort for students across various standards. Recent studies indicate that 79% of students express a desire to rearrange furniture to suit individual needs and group discussions, while 94% of teachers who can change classroom layout agree they can teach more effectively.

Godrej Interio had collaborated with several state governments, including Telangana, Andhra Pradesh, Orissa, and Jammu & Kashmir, to enhance the quality of educational infrastructure. In fiscal year 2023, Godrej Interio delivered almost 200,000 school furniture units through these partnerships.

The brand is at the forefront of integrating technology into its educational furniture solutions. They offer tech-enabled furniture that supports a seamless blend of physical and digital learning with customizable tech integration features such as built-in microphones and wire management systems.

The post Godrej Interio Elevates Learning Environments in India with Innovative Educational Furniture Solutions appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

Bengaluru, August 26, 2024: Godrej Interio, one of India’s leading home and office furniture brands and a part of Godrej & Boyce, a company of Godrej Enterprises Group, is set to boost market share and growth with its ambitious expansion plans. The company plans to surpass 1,000 Interio furniture stores by August 2024 adding over 1,20,000 sq. ft. of retail space. The brand will also add 104 new stores in fiscal year 2025, marking a significant leap in its mission to make stylish, elegant, and thoughtfully designed furniture accessible to modern Indian homes. .

Commenting on the Retail Expansion, Dr. Dev Narayan Sarkar, Senior Vice President and Head of Consumer Business (B2C) at Godrej Interio, stated, “We are committed to elevate the home furnishing experience for our customers by combining extensive retail expansion with cutting-edge technological innovations. By significantly increasing our physical touchpoints, we’re not just growing our footprint but transforming the viewpoint of how Indians interact with their furniture. Our nationwide growth plan targets 34, 24, 19 and 27 of new stores for the northern, western, southern, and eastern regions respectively. These new stores will serve as hubs of inspiration, showcasing how aesthetically pleasing, tech-integrated products can enhance lifestyles and bring flexibility to modern Indian interiors.”

This substantial expansion places Godrej Interio at the forefront of the industry, driven by a strategic focus on modular furniture, comprehensive consumer behavior research such as the HomeScapes study, a robust omnichannel presence, and consultative showroom experiences. The Indian furniture market, valued at approximately US$ 23.12 billion in 2022, is predicted to grow at a CAGR of 10.9% to reach US$ 32.7 billion by 2026. Godrej Interio projects a 20% growth this year and plans to add over 2,00,000 sq. ft. of retail space in FY25. The company is poised to surpass 1,000 stores in August, marking a significant milestone in its expansion journey.

Complementing its physical expansion, the brand continues to enhance its digital presence. The company’s e-commerce platform serves more than 17,000 pin codes, while the integration of advanced digital tools, such as the 3D Room Planner and ‘Visual Search’ tool on the e-commerce portal, further enriches the shopping experience for consumers. These features allow customers to visualize furniture in their own spaces, addressing pre-purchase concerns and enhancing satisfaction. The brand’s growth is further fueled by the introduction of more than 400 new products in the last year, filling market gaps and expanding reach. These new offerings focus on aesthetically pleasing designs that enhance lifestyle while providing better value to consumers, reinforcing Godrej Interio’s commitment to meeting evolving customer needs and preferences.

Additionally, Godrej Interio is also a preferred brand for developers for furnishing model apartments. This collaboration allows homebuyers to select furniture that aligns with contemporary living spaces, mirroring the aesthetics of sample flats while offering options to customize colors, fabrics, and make modular changes. The brand then sets up the chosen furniture in the new homes, ensuring a seamless transition for homeowners into their personalized, stylish living spaces.

The post Godrej Interio accelerates retail expansion with over 1,20,000 sq. ft. of retail space to broaden its market reach appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

Bengaluru, July 22nd, 2024: Interior, a leading home and office furniture business of Godrej & Boyce, part of the Godrej Enterprises Group, has executed the office space for the Income Tax Appellate Tribunal (ITAT) in the WTC Tower at Nauroji Nagar, New Delhi. The project, spans across an impressive 42,000 sq.ft and showcases Godrej Interio’s expertise in delivering cutting-edge interior solutions.

Commenting on this project Sameer Joshi, Sr. Vice President (B2B), Godrej Interio said, “This project for the Income Tax Appellate Tribunal exemplifies our commitment to delivering tailored, high-quality interior solutions that meet specific client needs. By successfully merging traditional design elements with cutting-edge technology, we’ve created a space that honours the judicial legacy while embracing modern functionality. This achievement underscores our capability to handle complex, nuanced projects across various sectors, including government institutions. As we continue to expand our portfolio in the design and build, infrastructure and turnkey solutions space, we aim to pursue similar partnerships, expand our reach, and contribute meaningfully to the nation’s infrastructure development. Presently, our Projects business contributes 17% of our turnover and is poised for a 50% growth in FY25.”

Godrej Interio undertook the entire civil and interior works, electrical systems, HVAC, IT infrastructure, audio-visual equipment, plumbing, and furniture. The office features an elegant VP Room, modern and functional courtrooms, state-of-the-art meeting rooms, collaborative Members rooms, and a contemporary lounge and bar area.

A key challenge in this project was creating courtrooms that harmoniously blend traditional aesthetics with modern technology and superior acoustics. Godrej Interio successfully delivered technologically advanced courtrooms that preserve the dignity of traditional courts while integrating cutting-edge audio systems and precise acoustics. These courtrooms incorporate modern technology for hearings, utilizing innovative audio solutions that ensure clear sound from any location in the court while maintaining precise dB levels to prevent echo and overlapping.

The post Godrej Interio Delivers State-of-the-Art Office Space for Income Tax Appellate Tribunal (ITAT) in New Delhi appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

The study found that a significant 50% of respondents in Chennai consider themselves “serial binge-watchers,” always on the lookout for their next multi-episode marathon. This passion for streaming content echoes a 2014 report that highlighted Chennai’s longstanding love affair with television, with residents dedicating considerably more time to watching TV compared to other metros. For them, home is the ultimate sanctuary for binge-watching marathons where watching up to 10 episodes in one go is not uncommon. The survey further also reveals that around 71% of Chennaiites cherish ‘movie night’ as a beloved tradition that should be revived and passed on to future generations. This strong nostalgia underscores the city’s deep-rooted love for family entertainment.

Commenting on the trend Swapneel Nagarkar, Senior Vice President & Business Head, Godrej Interio, said “The ‘Homescapes’ research highlights the profound emotional bond individuals share with their families and homes. As we delve into the insights from our ‘HomeScapes’ survey, it is observed that the way we unwind has evolved over the years. The survey highlights the pattern of individuals who binge watch across various cities in India. Observing this changing behaviour of our consumers, we at Godrej Interio recognize the importance of creating comfortable and functional spaces that cater to these evolving habits, ensuring homes remain the heart of entertainment and relaxation. This commitment to functionality goes beyond aesthetics. At Godrej Interio, we take pride in creating furniture that offers features ailored to complement the modern Indian lifestyle. Our furniture becomes an integral part of one’s home and lifestyle, embodying both style and practicality. This knowledge allows us to design furniture that perfectly complements the modern lifestyle of our customers.”

Additionally, the survey highlights that Hyderabad follows closely where 34% respondents identify themselves as binge-watchers at home and a significant 70% of Hyderabad residents also support the revival of ‘movie night’. Contradictory to respondents from Chennai and Hyderabad, Mumbaikars have displayed a different pattern while less than half the respondents (47%) agree on the importance of reviving ‘movie night’ and only 12% consider themselves Serial ‘Binge-watchers’. In contrast, Lucknow respondents exhibit a reversed trend where only 20% are interested in reviving ‘movie night’ while 28% embrace the persona of a Serial ‘Binge-watcher’, highlighting a distinctive entertainment preference.

The survey was conducted with 2822 Indians living across 7 cities including Bengaluru, Chennai, Delhi, Hyderabad, Kolkata, Mumbai and Lucknow.

The post Which City Binge-Watches the Most? Reveals Godrej Interio’s ‘HomeScapes’ Study appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

Bengaluru, 15^th March 2023: Godrej & Boyce, the flagship company of the Godrej Group, announced that its business Godrej Interio, plans to expand its mattress category to 250 cr in next 3 years. The leading furniture solutions brand will be focusing on enhancing their portfolio of mattresses across all price ranges and diversifying into related categories like sofa beds, mattress beds, bases, and accessories for optimal posture support. With a strong focus on wellbeing, the brand has recently launched a series of innovative mattresses ranging from the Air Sense mattress, featuring a removable and washable 3D Silver Mesh® top for optimal breathability and temperature regulation. Furthermore, our patented Posture Support Mattress, equipped with Pressure Neutralising Zones®, offers versatile support tailored to individual body weights.

Dev Sarkar, Senior Vice President (B2C), Godrej Interio said, “In India, the rising stress and anxiety of modern life are reshaping the mattress industry. We firmly believe that quality sleep is intricately linked to good health, elevated living, and enhanced productivity. A supportive mattress forms the cornerstone of rejuvenating sleep, ensuring individuals awaken refreshed and revitalized. Recent controlled trials have delved into cushion designs’ impact on sleep quality, pain relief, and spinal alignment, underscoring the mattress’s pivotal role. At Godrej Interio, we integrate meticulous research into our design ethos, epitomized by our Pressure Neutralising and 3D Silver Mesh technology, along with our focus on cutting-edge foam materials. With a commitment to innovation and customer well-being, we are poised to grow our mattress category by 20% CAGR for the next 3 years.

The increasing spending capacity of individuals, rising awareness about the importance of mattresses on overall health and sleep quality are some of the key factors driving the market.”

As per the HomeScapes study conducted by Godrej Interio, one out of every three participants (33%) views their home as a sanctuary—a retreat for personal time, relaxation, sleep, meditation, self-care, and enjoying moments in the balcony garden. Recognizing the pivotal role of sleep in the overall well-being, the market has shifted from traditional mattresses to a diverse range, reflecting changing consumer preferences influenced by travel experiences. The market has experienced a shift from traditional coir mattresses to a diverse array, including Pu Foam, Bonded Foam, Memory Foam, Latex, and various spring variants like Bonnel and Pocket. Godrej Interio addresses this demand with its Accupadic range, featuring the Aqmatic Mattress (available in Bonnel and Pocket Spring variants). More than just offering comfort, this mattress contributes to optimal blood circulation and quick recovery from muscle strain. Elevate your sleep with the Accupadic Aqmatic Mattress—embracing a new level of comfort and well-being.

On the occasion of the World Sleep Day, the brand is offering customers discounts up to 15% or a chance to win exciting gifts (pillows/comforters etc.) up to Rs.22,000.

The post On World Sleep Day, Godrej Interio reveals plans to expand its mattress category appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.