Francesco Poletti heads Le Pub Publicis Italy as CCO. He was earlier CCO, VMLY&R and Creative Director at Jung Van Matt. Among the most successful creative leaders in the industry, Francesco joins Le Pub from VMLY&R, where he arrived in 2018, establishing himself in a rise that led him to hold the position of CCO just two years after his inception.

Francesco works closely with Bruno Bertelli on both local and global clients, including Barilla, Heineken, and Netflix.

Francesco has won numerous Lions and Grand Prix at Cannes and Pencils at D&AD and One Show. He is famous for his Rocking Mamas campaign for Rolling Stone.

The ABBY Awards 2025 powered by One Show, is scheduled to take place at Goafest 2025 on May 21, 22 and 23, 2025 at Taj Cidade de Goa Heritage and Horizon, Goa.

Goafest is jointly hosted by the Advertising Agencies Association of India and The Advertising Club.

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