Inspired by the joyous occasion, the collection features auspicious tones of yellow, gold, and red. Each piece reflects Fabindia’s commitment to quality and artisanal detailing, making it ideal for pujas, home celebrations, and festive gatherings

The apparel line presents graceful options for the entire family. For women, the Mustard cotton silk blend sari paired with a metal Short necklace exudes timeless traditional charm. For men, choices like the Mustard Cotton Hand Block Printed Slim Fit Long Kurta or the Red viscose silk bandhgala jacket offer a refined festive appeal. The children’s range shines with the Cotton Hand-Block Printed Lehenga Set and the Orange Cotton Silk Blend Hand Block Printed 2pc Salwar Set, perfect for celebrating special occasions in style.

Beyond apparel, the collection includes home décor pieces that enrich the ceremonial atmosphere from the Gold Mehnoor Metal Dhuna Gift to the Golden Manjul Na Metal Table Lantern, each designed to bring warmth and elegance to your festive spaces.

Fabindia’s Ganesh Chaturthi collection invites you to celebrate the festival in comfort and style, weaving together tradition, craftsmanship, and modern charm. The collection is now available across Fabindia stores and online at www.fabindia.com.

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The PM Vishwakarma Scheme, a visionary program initiated by the Government of India, seeks to empower traditional artisans across the country by providing them with financial support, skill development, and marketing assistance. The collaboration between Fabindia and MoMSME is focused on enhancing the marketing development activities of artisans registered under the PM Vishwakarma scheme, enabling them to showcase their craftsmanship to a wider audience and boost their livelihoods.

Key Objectives of the Collaboration:

• Market Integration: Fabindia will integrate artisan-made products into its retail network, offering them a platform to showcase and sell their goods across markets.
• Capacity Building: Through training and skill development programs, Fabindia will assist artisans in honing their craftsmanship while incorporating modern design trends and technology to increase the commercial appeal of their products.
• Branding & Promotion: Fabindia, with its robust marketing channels, will actively promote the products created by these artisans both online and offline, ensuring greater visibility and demand for authentic, handmade Indian crafts.
• Sustainability and Preservation of Traditional Crafts: The partnership reflects brand’s ongoing commitment to preservation and fostering a deep appreciation for India’s rich cultural heritage and its contribution towards artisans.

Commenting on the collaboration MoMSME and Fabindia Ltd said “The initiative is committed to preserving and promoting Indian craftsmanship and artisans by providing them with the tools, training, and platform they need to thrive in the modern marketplace. With this collaboration we are sure that it will not only empower artisans but also ensure their crafts receive the recognition and market access they deserve”

The partnership is expected to create a significant impact on the lives of artisans, helping them achieve market access and recognition for their work. Fabindia invites consumers and industry leaders to support this initiative by embracing products crafted by artisans and contributing to the growth of India’s artisanal heritage.

The post Fabindia Collaborates with Ministry of MoMSME to Empower India’s Artisanal Heritage Under the PM Vishwakarma Scheme appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.

 ~ Unicommerce’s unified dashboard enabling FabIndia to manage orders across 100+ physical stores, multiple marketplaces, brand website and multiple marketplaces ~

 ~ Unicommerce will help live inventory sync every hour; support omnichannel operations ~

26^th June 2024, Bengaluru: India’s premier consumer lifestyle platform has partnered with Unicommerce, one of India’s leading e-commerce enablement SaaS platforms, to manage its growing business operations across online and offline channels and streamline its e-commerce supply chain. As an important channel for thousands of rural artisans across India, Fabindia continues to revolutionize traditional wear mixing it with modern urban tastes.

Fabindia has deployed Unicommerce’s end-to-end technology stack including multi-channel order management, warehouse management system and omnichannel retail management system to streamline its order processing for its wide array of products listed on its own website, multiple marketplaces as well as across its 100+ physical stores located in the country.

Fabindia will use Unicommerce’s technology to seamlessly process orders from across online channels and physical stores. By enabling ship-from-store for orders placed on online platforms, Fabindia will be able to allocate the order to the store location nearest to the customer’s delivery address leading to faster deliveries to the end customers.

The partnership will further enable Fabindia to synchronize inventory on an hourly basis so that no order is missed along with efficient management of returns from customers. This will further help the brand in enhancing the customers’ overall post-purchase experience.

Currently, the brand manages a catalog of 1,75,000 items across channels, processing orders from across its 100+ Stores and 4 warehouses using Unicommerce’s platform.

Speaking about the partnership, Arun Naikar, Chief of E-commerce at Fabindia, said, “With Unicommerce’s robust omnichannel technology, we are confident of seamlessly managing our rising e-commerce volumes across online and offline channels. I believe this is an important step towards building a strong technological foundation that will unlock our future growth.”

Kapil Makhija, MD & CEO of Unicommerce commented, “We are focused on contributing towards India’s D2C and retail ecosystem as we continue to proactively design solutions for India’s leading enterprises. We are confident that Fabindia will benefit from the automated workflows offered by Unicommerce’s technology while catering to their rising order volumes and growing customer aspirations.”

Unicommerce is India’s largest e-commerce enablement SaaS platform in the transaction processing layer, in terms of revenue for the financial year concluded March 2022. Its comprehensive product suite allows businesses to manage the entire post-purchase e-commerce operations effectively. The company has a growing client base, Annual Recurring Revenue (ARR), and revenue growth. As of the quarter ending September 2023, Unicommerce has achieved a 750 million+ Annual Transaction run-rate, serving over 3500 customers, managing 8000+ warehouses, and processing orders from 1900+ stores through its platform.

The post Unicommerce to power Fabindia’s E-commerce operations appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.