The webinar focused on creating awareness among exporters and MSMEs about the opportunities and financial support available under EPM, including export finance, Trade Assistance Programme (TAP), credit assistance for e-commerce exporters, support for emerging export opportunities, and the Interest Equalisation Scheme on Pre- and Post-Shipment Rupee Export Credit.

In her welcome address, Ms Babeeta Sharma, Director, PHDCCI, highlighted the importance of strengthening India’s export ecosystem and ensuring easier access to finance and market opportunities for MSMEs. She emphasised that initiatives such as EPM can play an important role in enhancing the global competitiveness of Indian businesses.

Ms Trupti Mhatre, General Manager, Loan Operations and Monitoring Group II, EXIM Bank, delivered the keynote address and provided valuable insights into the financing solutions and support mechanisms available to exporters and MSMEs under EPM.

She also highlighted the importance of appropriate export financing, risk management and institutional support in helping Indian businesses explore new markets and expand their global footprint.

The keynote was followed by an interactive Q&A session, where participants raised practical queries on eligibility, financing requirements, collateral, working capital, e-commerce exports, emerging markets and payment risks.

In her closing remarks and vote of thanks, Ms Babeeta Sharma expressed appreciation to Ms Trupti Mhatre for her valuable insights and to all participants for their active engagement.

She reiterated PHDCCI’s commitment to facilitating awareness of government initiatives and improving industry access to finance and export opportunities.

Mr Sanjay Ahuja, Joint Secretary, PHDCCI, coordinated the webinar and ensured its smooth conduct and effective engagement with participants.

The webinar concluded with a positive response from participants and provided exporters and MSMEs with practical insights into leveraging the opportunities and support available under the Government of India’s Export Promotion Mission.

India’s total exports recorded a robust double-digit growth of 15.5% (year on year) in November 2025, driven by strong performance in both merchandise and services sectors, leading to a significant reduction in the trade deficit, said Mr. Rajeev Juneja, President, PHDCCI, in a press statement issued today.

Merchandise exports surged 19.4% year-on-year, rising from USD 31.94 billion in November 2024 to USD 38.13 billion in November 2025. Similarly, services exports grew 11.68%, increasing from USD 32.11 billion to USD 35.86 billion over the same period, he said.

Mr. Juneja highlighted that the key drivers of merchandise export growth in November 2025 included iron ore (70%), cashew (57%), oil meals (40%), electronic goods (38%), and coffee (34%), among others. Despite global headwinds, India registered positive export growth with 14 out of its 20 major trading partners, reflecting increasing diversification and resilience in external trade.

Looking ahead, Dr. Ranjeet Mehta, CEO & Secretary General, PHDCCI, said that India’s exports are expected to continue on a resilient growth trajectory, supported by sustained government efforts to diversify export markets and enhance global competitiveness. He noted that the government’s Export Promotion Mission (EPM) and deeper engagement across regions including the US, EU, Gulf Cooperation Council (GCC), and Asia-Pacific will play a pivotal role in propelling India’s export growth.