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World Environment Day: Recyclekaro Calls on Citizens to Turn E-Waste into a National Resource

Newsmantra — Fri, 05 Jun 2026 06:19:39 +0000

Mumbai, June 5, 2026: As the world prepares to mark World Environment Day on June 5, Mr. Rajesh Gupta, Founder and Managing Director of Recyclekaro, India’s leading end-to-end lithium-ion battery and e-waste recycling enterprise, has issued a clarion call for a nationwide commitment to responsible electronic waste disposal. In a statement released today, Mr. Gupta urged citizens, policymakers and industry to recognize that the planet’s accelerating electrification, driven by the proliferation of artificial intelligence, data centres, connected devices and electric vehicles, is generating a waste stream whose scale and complexity will dwarf anything humanity has managed before.

“The world is becoming more electronic by the day. Every new AI model, every new connected device, every electric vehicle on the road adds to a mountain of e-waste that is growing faster than our capacity to handle it responsibly. On this World Environment Day, I urge every Indian to take a simple but profound pledge: to never let an old phone, a spent battery or a discarded appliance end up in a landfill or with an informal scrap dealer. These are not just waste. They are concentrated deposits of lithium, cobalt, nickel and rare earth elements, minerals that are fundamental to our nation’s energy security, our digital infrastructure and our industrial future,” Mr. Gupta said.

Mr. Gupta, whose company operates one of India’s largest lithium-ion battery recycling facilities with technology that achieves over 95 percent recovery efficiency and 98 percent purity in extracted materials, pointed to the enormous strategic opportunity embedded in the country’s waste stream. “When we irresponsibly discard e-waste, we are not just harming the planet, we are throwing away the very building blocks of nation building. The critical minerals locked inside old batteries and circuit boards can reduce our dependence on imports, strengthen our manufacturing base and power our green transition. But when they are burnt in open yards or dissolved in acid by unregulated operators, they poison our soil, contaminate our groundwater and enter our food chain. The damage is irreparable and cumulative,” he warned.

Addressing India’s youth directly, Mr. Gupta made a case for redirecting entrepreneurial energy towards hard industries. “Our young generation is extraordinarily talented, but too much of that talent flows into software, apps and services. We need builders. We need young Indians to look at critical mineral recycling, sustainable mining and electronics manufacturing not as legacy industries but as the frontiers of the next economy. These are sectors where intellectual challenge meets national purpose. A venture that figures out how to extract battery-grade lithium from black mass at scale is solving a problem as complex and as valuable as anything in Silicon Valley,” he said.

The imperative for formalising and scaling the e-waste recycling sector has never been more urgent. India generates over 1.7 million tonnes of e-waste annually, a figure that is projected to cross 5 million tonnes by 2030 as digital penetration deepens and device lifecycles shorten. Yet barely 30 percent of this volume is processed through formal, environmentally sound channels. The remainder flows into the informal sector, where crude extraction methods recover only a small fraction of valuable materials while releasing toxic heavy metals into the environment. The Union Cabinet’s Rs 1,500 crore incentive scheme under the National Critical Mineral Mission is designed to change this equation, but policy alone cannot solve the collection challenge. Without a cultural shift in how citizens dispose of their electronics, the most sophisticated recycling plants will run dry of feedstock while the waste continues to poison the land.

“World Environment Day is not a celebration. It is a reminder that the planet’s patience is finite. The age of AI and ubiquitous electronics is not something that is coming. It is already here. Every Indian who owns a phone, a laptop, an EV is part of this story. The only question is whether we will be responsible authors of it or careless spectators to the damage it leaves behind. The pledge to recycle responsibly is among the most consequential commitments a citizen can make in 2026,” Mr. Gupta concluded.

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From Logbooks to AI-Powered Care: Samsung Marks 30 Years of Customer Service in India

Newsmantra — Tue, 26 May 2026 08:49:26 +0000

Samsung today operates one of India’s largest customer service networks with 3,000+ service touchpoints, 12,500+ engineers
Samsung’s customer service journey mirrors India’s digital transformation — from manual service logs and pagers in the 1990s to AI-powered diagnostics and connected care today
Customers today can access support through SmartThings-enabled Proactive Care, WhatsApp, remote diagnostics, online booking and voice assistance in 10 Indian languages

GURUGRAM, India – May 25, 2026 – Samsung, India’s largest consumer electronics brand, marks 30 years of its customer service journey in India, tracing its evolution from a small service operation in Delhi in the mid-1990s to one of the country’s largest and most digitally-connected customer care ecosystems.
When Service Was Still Analog

The story of Samsung’s customer service evolution closely mirrors India’s own technological transformation — from an era of handwritten complaint registers, pagers and physical service visits to AI-powered diagnostics, connected appliances and predictive care ecosystems.

When Samsung opened its first service centre in India in March 1996, the country looked very different. Phones and internet were rare and customer requests were manually recorded in registers resting on crowded office desks.

“Back then, customer care was deeply personal in the most literal sense. Customers often walked directly into service centres because telephones were not common in homes. Service requests were manually entered into registers, and engineers travelled across cities carrying logbooks, paper slips and toolkits,” said Rajiv Gupta, Director, Service Operations, Samsung India.

By December 1996, Samsung had already expanded to 21 service centres across India. In 1997, engineers began using pagers to receive customer alerts — a small but important technological leap at the time.
Building the Infrastructure of Trust

As India’s consumer technology market rapidly expanded, Samsung continued scaling its customer support ecosystem. The late 1990s saw the growth of franchise service centres across the country, while 2003 marked another major milestone with the launch of Samsung’s first in-house call centre at Nehru Place in Delhi and the introduction of a toll-free customer support number.

Over the next two decades, Samsung steadily transformed customer service from a reactive support function into an integrated, technology-driven customer experience ecosystem.

Today, Samsung operates one of India’s largest customer service infrastructures with over 3,000 service touchpoints, 12,500+ trained engineers and 16 strategically located parts warehouses across the country.
“What truly defines Samsung’s customer service journey is how closely it has evolved alongside the lives of Indian consumers,” said Sunil Cutinha, Head, Customer Satisfaction, Samsung India.

“For us, customer service is not just a support function — it is a core part of the Samsung experience. Over the years, we have built a service ecosystem that combines scale, innovation and empathy. Whether through our extensive service network, contactless offerings like pick-up and drop, or next-generation service centres, our focus remains on delivering fast, transparent and reliable service that customers can trust every day,” he added.

Predictive Care

Samsung’s service ecosystem today extends far beyond physical service centres into AI-enabled proactive and connected care experiences.

Through SmartThings-enabled Proactive Care powered by Home Appliances Remote Management (HRM), Samsung appliances can proactively detect performance issues and notify customers even before disruptions occur. Refrigerators can alert users if cooling efficiency drops unexpectedly, while air conditioners can proactively communicate maintenance requirements.

Customers today can access 24×7 support through toll-free helplines, WhatsApp assistance, remote diagnostics and online appointment booking platforms. Samsung’s voice support services are available in 10 Indian languages, helping make customer support more accessible across regions.

The company has also strengthened digital-first support offerings such as Pick and Drop service for smartphones and the Digital Service Center platform, which provides self-help videos, troubleshooting support and transparent pricing information.

AI-driven customer support technologies — including intelligent co-pilots, speech-to-text systems and sentiment analysis tools — are additionally helping service teams respond faster and more empathetically to customer concerns.

Relationships that Last Forever

“Samsung has been a part of my life for three decades now. Our first television was a Samsung, and later the first smartphone I bought for my son was a Galaxy device. What has remained constant over the years is the trust and reliability associated with the brand,” said Sanjeev Gupta, a long-time Samsung customer from Ludhiana, Punjab.

Over the years, Samsung has also nurtured an ecosystem of service professionals through four training academies and its long-term skilling initiative, Dost Service. Through its partnerships with 22 ITIs, Samsung Dost Service has trained over 14,500 service engineers across India.

Extending Care into Sustainability

Samsung is also integrating sustainability into its customer care ecosystem through initiatives such as Care for Clean India, which promotes responsible e-waste disposal and recycling through authorized recyclers.

From Service Centres to Connected Care

As Samsung marks 30 years in India, its customer service journey reflects more than the evolution of technology. It reflects the evolution of care itself — from handwritten registers and pagers to AI-powered connected homes and predictive support, while continuing to place customer trust at the centre of innovation.

Samsung Newsroom India: From Logbooks to AI-Powered Care: Samsung Marks 30 Years of Customer Service in India

Samsung Newsroom Bharat: लॉगबुक से लेकर AI-पावर्ड केयर तक: सैमसंग ने भारत में कस्टमर सर्विस के 30 साल पूरे किए

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India Earns Rs 4,000 Crore from Scrap, Pushes Circular Economy

Newsmantra — Wed, 22 Apr 2026 12:35:16 +0000

NEW DELHI. Union Minister Jitendra Singh said India has earned over Rs 4,000 crore from scrap, including e-waste, highlighting the growing economic value of waste under the government’s cleanliness initiatives. Speaking at the Global Symposium on Resource Efficiency and Circular Economy in New Delhi, he noted a global shift towards a circular economy where waste is increasingly treated as a valuable resource.

He emphasised that recycling, biotechnology and innovation are driving this transition, turning materials like plastic, used cooking oil and industrial by-products into useful inputs such as biofuels and construction materials. Industries that once spent on waste disposal are now generating revenue, reflecting a major shift in how resources are utilised.

The Minister added that the circular economy is creating opportunities not only for industries but also for startups, MSMEs and households, supporting livelihoods and sustainable growth. He said these developments will play a key role in strengthening green technologies and helping India move towards its net-zero emissions target by 2070.

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