Ahmedabad, 19th January 2026: CoinSwitch, India’s largest crypto investment platform today announced partnership with celebrated Gujarati actor Malhar Thakar, as the brand’s new face for the Gujarat market. The move is part of the company’s broader strategy to expand its presence in key state markets. This collaboration shows CoinSwitch’s commitment to empowering first-time and seasoned crypto investors across the state.

Building on Gujarat’s long-standing reputation for entrepreneurship and financial prudence, the association with Malhar, one of the state’s most influential cultural voices, marks a significant step in making modern investment products more accessible, relatable, and culturally relevant. His strong connection with youth and families in the region aligns seamlessly with CoinSwitch’s vision of simplifying crypto investments for all.

As part of this partnership, CoinSwitch has launched a regional campaign titled “Navi Peedhi Ni Navi Reet”, highlighting how investment habits evolve across generations while the intent to grow wealth remains the same. The campaign has been directed by Viral Shah, the renowned writer, director, and voice artist, who brings his signature storytelling and creative vision to make the campaign engaging and relatable for audiences. It positions CoinSwitch as a secure, easy-to-use platform that empowers Indians to explore crypto as a smart, modern investment option, starting with as little as ₹100.

Commenting on the association, Malhar Thakar said,“Gujarat has always been at the forefront in adopting financial innovation. CoinSwitch’s effort to make investing simple and accessible resonates deeply with the younger generation while respecting the values of the older one. I’m glad to be part of this initiative and help more people take confident steps in their financial journeys.”

“Gujarat is a key growth region for us. Malhar’s credibility and deep cultural resonance make him an ideal partner. With his support, we aim to engage millions of Gujaratis and help them adopt smart and easy investment habits”, said Balaji Srihari, Vice President at CoinSwitch.

Through this partnership, CoinSwitch aims to deepen its footprint in one of India’s most financially progressive states while driving awareness around safe, simple, and informed crypto investing. With “Navi Peedhi Ni Navi Reet,” CoinSwitch reaffirms its commitment to empowering India’s next generation of investors, one region at a time.

Please find attached the link of the Brand Film: https://www.instagram.com/reel/DTroF3uib1K/?igsh=ZXUyaWZ2c3U2amRq

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India, 16 September 2025: CoinSwitch, India’s largest crypto trading platform, today announced that it has crossed the landmark of hitting 2.5 crore registered users, becoming the first Indian crypto platform to achieve this scale. The milestone comes on the back of strong retail participation, with daily average spot trading volumes growing 2.4x in 2025, underscoring CoinSwitch’s market leadership.

Founded in 2017, CoinSwitch has consistently worked to simplify access to digital assets for Indian investors. Today, with over 2.5 crore users, the platform not only cements its position as India’s largest and most trusted crypto platform but also inspires confidence among first-time investors entering the space.

CoinSwitch credits its growth to a steadfast focus on safety, compliance, and transparency. The company is ISO/IEC 27001:2022 certified and registered with the Financial Intelligence Unit – India (FIU-IND). By embedding trust at the heart of its operations, CoinSwitch has built a secure and transparent environment for investors in an industry often marked by volatility.

The rise in adoption also mirrors broader shifts in India’s financial ecosystem. A recent Goldman Sachs report projects household savings in India to generate USD 9.5 trillion in financial asset inflows over the next decade, driven by a transition from physical to financial assets. While a large portion of this is expected to flow into equity and other assets, digital assets are also a growing preference among modern Indian investors.

Commenting on the milestone, Ashish Singhal, Co-founder, CoinSwitch said,” From day one, our goal has been to make wealth creation accessible to every Indian. Whether it is building a simple app for someone starting their journey or creating advanced tools for seasoned traders, everything we do is with Indian users in mind. Crossing 2.5 crore users is a huge milestone, but what makes it truly special is that so many of them chose to take their very first step into crypto with us, and that is what really keeps us going. 

Along the way, we have focused on solving challenges unique to India, like offering smooth Rupee-based products and making it easy for users to file taxes on crypto gains. Looking ahead, our mission stays the same: to give every Indian the confidence to explore this new asset class safely, responsibly, and without fear.”

CoinSwitch continues to pursue its vision of “Making Money Equal for All.” As crypto cements its place as a mainstream asset class, the company aims to empower every Indian investor to responsibly add an alpha to their portfolio through innovation, education, and a user-first approach.

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India leads the world in grassroots crypto adoption, but credible content remains scarce. Only a few credible creators exist in space while misinformation thrives. Creator Labs is CoinSwitch’s answer to this gap: an intensive accelerator designed to equip aspiring creators with the tools, skills, and mindset to succeed, responsibly.

“Creator Labs is our commitment to building a responsible crypto creator ecosystem in India. We are starting small but ambitious about where this can go,” said Ashish Singhal, Co-founder, CoinSwitch.

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India, July 29th, 2025: CoinSwitch, India’s largest crypto trading platform, today announced the launch of ‘Block by Block’, a national-level paper presentation competition focused on Virtual Digital Assets (VDAs). The initiative, launched in partnership with India’s leading law firm Trilegal, and The Centre for Technology, Entertainment and Sports Law at NUJS Kolkata, aims to engage law and public policy students in shaping India’s future regulatory landscape for VDAs.

The competition challenges students to develop innovative, practical policy proposals on the regulation of VDAs in India. Participants are invited to submit papers on the theme: “A Policy Approach for Regulation of Virtual Digital Assets/Crypto assets to Foster the Growth of a New Asset Class in India.” 

“At CoinSwitch, we believe that responsible innovation requires collaboration between industry, academia, and policymakers. ‘Block by Block’ is our effort to create a platform where the next generation of legal and policy minds can contribute meaningfully to India’s growing ecosystem. As Web3 continues to evolve, it’s crucial that we build the ecosystem thoughtfully and we believe students have a big role to play in that journey,” said Ashish Singhal, Co-founder, CoinSwitch. 

The competition provides a rare opportunity for students to work on real-world policy challenges in collaboration with leading industry and legal experts. Unlike most academic competitions, ‘Block by Block’ is backed by active industry participation offering both credibility and visibility to participants. Some of the key highlights are as follows:

Key highlights:

• Attractive Cash Prizes: A total prize pool of ₹1.5 lakh, with ₹75,000 awarded to the winner, ₹50,000 to the first runner-up, and ₹25,000 to the second runner-up.
• Publication Opportunities: The winning paper has the opportunity to be considered for publication in a reputed law journal i.e.  NUJS Law review.
• Certificates & Recognition: The top three participants will receive certificates of recognition, while the remaining two finalists will be awarded certificates of participation—making it a valuable addition to their academic and professional portfolios.
• Expert Jury Panel: Evaluation will be done by a distinguished jury comprising prominent leaders from the legal, academic, and crypto policy ecosystem:
• • Ashish Singhal, Co-founder, CoinSwitch
  • Jaideep Reddy, Partner, Trilegal
  • Dr. Shameek Sen, Professor, The Centre for Technology, Entertainment and Sports Law at NUJS Kolkata
  • R Venkatesh, SVP & Head – Public Policy, CoinSwitch
  • Om Prakash Pandey, Director – Legal, CoinSwitch

“As a centre committed to the study of law and emerging technologies, we’re proud to collaborate on ‘Block by Block’ a platform that gives students the chance to work on real-world challenges related to digital asset regulation. Initiatives like this not only promote academic rigour but also prepare our students to become active contributors to the future of tech policy in India,” added Dr. Shameek Sen, Professor, The Centre for Technology, Entertainment and Sports Law at NUJS Kolkata.

“We believe in contributing to the development of progressive legal thought-leadership on emerging technologies including digital assets. We are excited to partner with CoinSwitch for this initiative that encourages future lawyers and policymakers to engage and help shape the legal discourse around this evolving asset class,” said Jaideep Reddy, Partner, Trilegal. 

The competition officially launches on July 25, 2025, with entries open for 6 weeks until September 10, 2025. Submissions, limited to a maximum of 5,000 words (excluding footnotes), will be evaluated on key parameters including originality and novelty, research and evidence, analytical rigor, clarity of structure, and adherence to formatting guidelines. The competition also allows for co-authorship, with up to two individuals permitted per entry.

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India, 4^th June 2025: CoinSwitch, India’s largest crypto trading platform with over 2 crore users, announces the launch of Crypto Options for its users. Designed to meet the needs of a new generation of traders, this new offering brings together industry-low fees, real-time settlement, and 24×7 trading access in all market conditions, delivering a powerful and seamless experience for users looking to explore advanced trading strategies.

With the introduction of Crypto Options, CoinSwitch is redefining how Indian users engage with crypto derivatives. These option contracts give users the right, but not the obligation, to buy (via call options) or sell (via put options) a crypto asset at a predetermined price before a set expiry date.

Some of the key features include:

• Multiple Expiries: Users can choose from 11 expiry options, including daily, weekly, monthly, and quarterly alternatives offering much more flexibility than the traditional equity markets
• Lowest Fees in the Industry: Users can now enjoy maximum profitability with trading fees starting at just 0.015% – the lowest in the crypto industry
• 24×7 Trading: Users can trade around the clock with no market closures, ensuring continuous access to opportunities across all market conditions – be it bullish, bearish, or sideways
• Minimum Investment: Users can start trading with a small lot size; as small as 1 USDT (approx. ₹90), making it accessible for every trader
• Instant Settlement: Users can settle their trades instantly with seamless trading experiences – an advantage not typically available in traditional equity markets
• High Implied Volatility: Users can now take advantage of annual volatility ranging between 50% and 75%, unlocking higher trading potential

“Crypto options open up a whole new world of trading opportunities, whether you’re looking to hedge your portfolio or make the most of market volatility.” said Balaji Srihari, Vice President, CoinSwitch

“With this launch, we’re aiming to strike the right balance, offering experienced users the advanced tools they need, while also making the experience intuitive and seamless for those who are just starting to explore. Our goal is simple: to make advanced trading more accessible, and a lot less intimidating for our users.” He added.

Unlike equity options, CoinSwitch’s Crypto Options come with no market closures, lower barriers to entry, and streamlined execution making them a uniquely powerful instrument for both seasoned traders and new users exploring derivatives.

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~PEPE has emerged as the top-performing asset in the portfolios of Indian crypto investors, soaring by 1300%~ 

India, 17 December 2024: CoinSwitch, India’s largest crypto trading platform, has published the third edition of its annual investor report- India’s Crypto Portfolio 2024: How India Invests. The report deep-dives into India’s diverse crypto ecosystem and highlights the country’s growing engagement with digital assets. According to the report, Delhi-NCR continues to lead the charge in crypto adoption for the third consecutive year, followed by Bengaluru and Mumbai.

In a year marked by Bitcoin’s historic rise to $100,000, Indian investors displayed a growing interest in meme coins. Dogecoin topped the list of the most invested coins while SHIB led the way for the most traded coins. PEPE emerged as the top-performing asset, soaring by 1300% in 2024.

“2024 has been a huge year for the global crypto ecosystem, driven by big political and regulatory changes that have sped up mainstream growth. At CoinSwitch, we’ve witnessed a spike in crypto investment across India. What was once concentrated in major metros is now quickly expanding to Tier-2 and Tier-3 cities, reflecting the growing appeal. Indian investors are diversifying their portfolios, exploring everything from meme coins to Layer-1 and DeFi tokens, signaling an evolving appetite for crypto assets.

With Bitcoin crossing the $100,000 mark to close out the year, it sets the stage for an exciting journey of growth in 2025. We’re confident that the coming year will build on 2024’s successes and take the industry to new heights.” said Balaji Srihari, Vice President, CoinSwitch.

The report further highlights the following trends in the crypto space for 2024: 

1. City-Wise Investment Trends

• Top 3 Cities: Over 36% of India’s crypto investments are concentrated in the three largest metros: Delhi (20.1%), Bengaluru (9.6%), and Mumbai (6.5%), marking a significant increase from last year.
• New Entrants: Kolkata and Botad (Gujarat) entered the top 10 cities for crypto adoption for the first time, securing 9th and 10th places, respectively.
• Top Performer: Among the top 10 cities, Pune boasts the highest percentage of portfolios in green, with 86% of its investors seeing positive returns.
• Emerging Cities: Tier 2 and Tier 3 cities like Jaipur, Lucknow, and Botad are showing strong adoption, highlighting grassroots growth.

2. Demographics Driving Adoption

• Age Groups: The under-35 age group dominates crypto adoption, comprising close to 75% of investors, while the 36–45 age group is steadily growing.
• Female Investors: Women account for 11% of the investor base, underscoring an opportunity to enhance inclusivity in the sector.

3. Investor Preferences

• Bitcoin (BTC) and Ethereum (ETH) secured the 2nd and 3rd spots in investor preferences with 7% and 6%, respectively.
• Meme coins represent 13% of all crypto investments, with Dogecoin leading at 55%, followed by PEPE and BONK.
• PEPE delivered a staggering 1373% return, emerging as the best-performing asset in 2024, far surpassing Solana’s 633% return in 2023.

4. Market Cap and Token Trends

• Investor Focus: Indian investors continue to prefer blue-chip and large-cap tokens for their stability.
• Layer-1 Dominance: Layer-1 tokens led with 37% of investor interest, while DeFi tokens retained their second spot at 17% for another year.
• Diverse Interests: Meme and gaming tokens also saw significant traction, reflecting evolving investor behaviours.

5. Trading Patterns

• Busiest Months: March and November emerged as the most active months for crypto trading in 2024.
• Peak Activity: Late-night trading (9:00 PM–11:00 PM) remains the most popular time, particularly on Mondays and Tuesdays.

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The new service is designed to provide HNIs and institutions with access to premium crypto investment opportunities, personalized advisory, and robust risk management solutions. Some of the key features include:

• Tailored Investment Strategies: CoinSwitch’s team of experts will work closely with users 24×7 to develop customized investment strategies that align with their financial goals, risk tolerance, and market outlook.
• Dedicated Account Management: Each user will have access to a dedicated account manager who will provide ongoing support, market insights, and timely updates to optimize the user’s investment portfolio.
• Professional Tax Filing Assistance: Users will be able to opt for professional tax filing services.
• Institutional-Grade Security: CoinSwitch ensures the highest levels of security with state-of-the-art encryption, secure custody solutions, following all the regulatory standards to ensure safety of user funds.
• Exclusive Market Access: Users will gain early access to new products and services.

Commenting on the announcement, Balaji Srihari, Business Head, CoinSwitch “Following the recent approval of BTC and ETH ETFs in the U.S., institutional interest in the global crypto space has surged, and we expect this momentum to extend to the Indian market. We’re already witnessing a growing demand for sophisticated investment solutions among HNIs and institutions. With the new offering, we aim to provide a secure, customized, and professional approach to crypto investing, equipping our users with the tools and insights they need to navigate this dynamic market confidently.”

CoinSwitch is reaffirming its commitment to innovation, security, and customer satisfaction by providing a dedicated service for HNIs and institutions.

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India, 21st November 2023: CoinSwitch, India’s largest crypto-trading platform, today launched ‘EARN’, a feature that enables users to accrue passive income on their crypto holdings. Users can lock-in their crypto through EARN for validation and get rewards in the form of crypto directly by the blockchain. 

Commenting on the launch, Balaji Srihari, Business Head, CoinSwitch, “CoinSwitch EARN is a transparent program. The rewards are issued by the blockchain, as per its rules. This is a safe and attractive program for our users to monetize their holdings without having to sell.”

Users can lock-in their crypto through one of two trusted validators—Blockdaemon and Figment. CoinSwitch selected these validators after analyzing their track record, uptime, on-chain performance, and more. 

CoinSwitch EARN, currently, supports four cryptos: Solana (SOL), Cardano (ADA), Polygon (MATIC), and Near (NEAR). The annual reward rates for the EARN program are as follows:

*CoinSwitch EARN rewards may fluctuate based on the number of people locking their cryptos and the transaction volume on the underlying blockchain.

To use the EARN feature, users can follow these steps: 

1. Click on the EARN widget on the CoinSwitch app
2. Select the crypto and enter the amount to be locked in
3. Select the validator from the drop-down menu  
4. Confirm the order and track the rewards in the app. 

Users can cancel the EARN order and unlock their crypto at any time.

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Bangalore, 31 August 2023: India’s crypto traders can now experience API (Application Programming Interface) trading on CoinSwitch PRO. The powerful feature enables traders to set up bespoke trading strategies and automate trade executions around the clock. CoinSwitch PRO is further providing traders with the support to create seamless API integrations as well as access to real-time crypto market data for an elevated trading experience.

The crypto markets operate 24×7 and key price moving factors are often in sync with the global markets. CoinSwitch PRO’s API trading feature helps Crypto traders leverage the power of automation and take advantage of the market—day or night. Automating the trades brings the added benefits of faster trade execution and eliminating emotion-driven decisions.

The API trading feature is open to all CoinSwitch PRO traders and can be set up through documentation and API key which can be found in the User Profile section. CoinSwitch has designed the feature with user-friendly endpoints, giving access to advanced market data, exchange status information, and the raw script. Traders can also unlock on-demand functionalities such as increased rate limit, private authenticated endpoints, and advanced APIs.

As an introductory offer, new users of CoinSwitch PRO can avail a full commission rebate on trades executed through the API for the first 30 days.

API trading has been among the topmost requested features during the trader outreach and community programs CoinSwitch PRO conducts regularly, and its introduction is a testament to the company’s commitment to giving users a prominent say in its product roadmap. CoinSwitch has also made several other significant enhancements to the PRO platform, including a more powerful mobile version, trade-friendly features such as ‘Arbitrage Finder’, and more.

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