Sets up a Pay Autention Sensory Experience Zone during the screening enabling participants to gain a deeper understanding of the world from a neurodiverse perspective

New Delhi, 22 July, 2025: Tata Power Community Development Trust (TPCDT), in collaboration with Anupam Kher Studio, hosted special screenings of the film “Tanvi The Great” today at PVR Select City Walk, Saket, New Delhi. The event marks a significant step under Tata Power’s flagship Pay Autention initiative to build greater awareness, understanding, and acceptance of Autism Spectrum Disorder and the broader neurodiversity spectrum.

The screening was attended by Mr. Himal Tewari, CHRO & Chief Sustainability & CSR, along with other Tata Power leaders and over 800 participants, including neurodiverse children, caregivers, educators, Tata Group leaders, NGO partners, Government representatives, and other stakeholders. Adding depth to the experience, a Pay Autention Sensory Experience Zone curated by Sensory All, a startup dedicated to creating inclusive sensory environments, was set up at the venue. The immersive space provided visitors with a unique opportunity to engage with the world from a neurodiverse perspective.

Through this strategic partnership, Tata Power and Anupam Kher Studio will extend curated screenings of “Tanvi The Great” and the Pay Autention Experience Zone to four more cities – Chennai, Bangalore, Hyderabad, and Kolkata, creating inclusive spaces for neurodiverse and neurotypical individuals, educators, NGOs, caregivers, and policy stakeholders.

The screening was attended by representatives from Department for Empowerment of Persons with Disabilities, Skill Council for Persons with Disabilities, NIEPID, and special students from SHAD Centre, Learning Ladder, Jai Jagruti Foundation, Lakshya Foundation, Viklang Sahara Samiti, Action for Autism, Indian Sign Language Research and Training Centre, Asha Hain, Youth4Jobs, National Abilimipics Association.

Speaking on the occasion, Mr Himal Tewari, CHRO & Chief Sustainability & CSR, said “Inclusion isn’t about treating people with autism differently, it’s about celebrating the uniqueness in each of us. With Tanvi The Great, we aim to spark conversations that build empathy and embrace differences. At Tata Power, our commitment to inclusive and sustainable development drives us to bridge gaps through our Pay Autention initiative – India’s first physical and digital neurodiversity support network. Because in the world we envision, every mind truly matters.”

“We are all made of stories, they shape us, inspire us, and connect us. As storytellers, it is our duty to shine a light on narratives that celebrate goodness and inclusion. ‘Tanvi The Great’ is deeply personal, inspired by my niece Tanvi, who, like so many neurodiverse individuals, is brimming with talent and potential. True success for this story will be when it reaches hearts across the country. We’re proud to partner with Tata Power Community Development Trust, whose Pay Autention initiative is creating awareness and support for autism and neurodiversity. Together, we hope to create a lasting, meaningful impact for our neurodiverse communities.” – Anupam Kher, Veteran Actor and Director

“Tanvi The Great” is a powerful narrative about a young neurodiverse girl who defies societal limitations to pursue her dream. The film sensitively captures the challenges and strengths of individuals on the autism spectrum, sparking critical conversations around inclusion, acceptance, and resilience.

The screening aligns with Tata Power’s ongoing commitment to social equity through its Pay Autention program, which focuses on awareness, early diagnosis, caregiver support, inclusive education, skill development, and workplace integration. With over 500 partner organizations, 18,000 individuals and families impacted, subject matter experts, and curated E-Sanidhya platform along with MSJE and Tata Elxsi, the initiative has already impacted thousands of lives, particularly among underserved communities.

TPCDT’s support of “Tanvi The Great” as part of its Pay Autention mission underscores the belief that storytelling has the power to shift societal narratives and create lasting change. This cultural milestone brings neurodiversity into the mainstream, paving the way for a more inclusive future.

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According to a 2021 study published in the Indian Journal of Paediatrics, 1 in 68 children in India is affected by autism. Despite this growing prevalence, there remains a significant gap in the country’s neurodiversity care ecosystem, making access to resources, support, and understanding more urgent than ever.

This partnership between Tata Power Community Development Trust and Anupam Kher Studios represents a powerful confluence of purpose and storytelling, with the shared goal of mainstreaming conversations around neurodiversity and fostering a more inclusive world, both on and off screen.

“Tanvi The Great” is more than entertainment; it invites audiences to step into the lived realities of neurodiverse individuals and better understand their unique experiences. The partnership aims to leverage the power of cinema to shape thought and culture at scale. The film resonates with Tata Power’s efforts through its Pay Autention initiative, which focuses on creating awareness, building inclusive ecosystems, and enabling opportunities for neurodiverse individuals across India.

As part of this partnership, Tata Power CSR will organize special screenings of the film for its extended network of Pay Autention partners, neurodiverse communities, and employees. To further enhance the impact and foster deeper understanding, Sensory Experience Zones will be set up at select screening venues in various locations across India. These thoughtfully designed spaces will offer calming rooms with sensory-friendly features, tactile pathways and LEGO play corners, soothing soundscapes through headphones, and live doodling sessions by neurodivergent artists. Open to viewers, families, caregivers, students, and advocates alike, these zones aim to help people feel the world through the lens of neurodiverse individuals. In addition to public screenings, special shows will be hosted for Persons with Disabilities (PwDs) associated with Pay Autention’s partner organizations.

Speaking on the collaboration, Mr. Himal Tewari, CHRO, Chief Sustainability & CSR, Tata Power said “Stories have the power to move hearts, shift perceptions, and make causes personal. At Tata Power, we are honored to partner with veteran filmmaker Anupam Kher to help promote neurodiversity into the spotlight through ‘Tanvi The Great’, a movie that shines a much-needed spotlight on the brilliance, realities, and challenges of neurodiverse individuals. This collaboration strengthens our commitment to champion inclusion, foster dialogue, and build supportive ecosystems for our communities”

Actor and Director Anupam Kher commented, “ Tanvi The Great is close to my heart, because there are so many Tanvis around us, whose potential and grit often go unseen. The true impact of storytelling is realised when it’s amplified through meaningful collaborations. I’m proud to join hands with Tata Power Community Development Trust to take this narrative beyond the screen and into communities through their Pay Autention initiative. When the corporate and creative worlds come together with purpose, storytelling transforms into a powerful force for awareness, empathy, and action.”

The collaboration builds upon Tata Power’s long-standing efforts in the neurodiversity space. With a network of over 500 partner organizations, experts, 12+ Tata Group Companies, Pay Autention has reached thousands of individuals especially from underserved communities through initiatives spanning early diagnosis, caregiver support, skill development, inclusive education, and workplace inclusion.

From tech expos and street plays to the Inclusive Fun Fair and Purple Fest, from Abilympics participation to the E-Sanidhya digital support platform and Toll-free helpline, Tata Power has consistently used creative, tech-enabled, and community-driven formats to drive awareness and action around neurodiversity. This collaboration marks another step in its commitment to driving awareness, accessibility, and meaningful change.

The post Tata Power Community Development Trust joins hands with the Anupam Kher studio to support film ‘Tanvi the great’ to promote Neurodiversity Awareness Across India appeared first on newsmantra.in l Latest news on Politics, World, Bollywood, Sports, Delhi, Jammu & Kashmir, Trending news | News Mantra.