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Snapdeal Launches Diwali Edition of Bharat Swagotsav Following 85% Sales Surge in Phase I of Festive Sales (6-11 October ‘25)

Snapdeal Launches Diwali Edition of Bharat Swagotsav
  • Sale brings gifting options, Karwa Chauth Thali Sets, Puja Sets for Diwali & Dhanteras and lots more
  • Unveils new assortments, bank and partner offers

Bengaluru, 7 October 2025: Snapdeal, the Bharat-focused marketplace for value-conscious shoppers, has launched Phase II of its festive sale, Bharat Swagotsav, starting 6th to 11th October.

After the success of the first phase, which recorded an 85% surge in daily sales volumes and a 100% growth in fashion sales compared to last year’s festive season, Snapdeal is all set to turn up the festive spirit with fresh deals, new assortments, and blockbuster offers across Diwali, Karwa Chauth, and Bhai Dooj celebrations.

Snapdeal Launches Diwali Edition of Bharat Swagotsav

This phase features collections tailored to each festive occasion, Diwali décor, home essentials, and gifting hampers; Karwa Chauth sarees, ethnic wear, pooja thalis, and jewellery; and Bhai Dooj grooming kits, watches, wallets, and festive gift combos.

Customers can unlock 5% unlimited cashback with Bank Of Baroda – Snapdeal co-branded credit cards, and enjoy cash discounts on purchases made through BHIM UPI, PhonePe, HDFC Bank, Bajaj Finserv, and Paytm.

With more than 80% of sales in Phase I coming from non-metro cities, Bharat Swagotsav has become a true celebration of India’s heartland. Building on this success, Phase II aims to further empower sellers while offering customers across Bharat stylish, quality products at honest prices.

Commenting on the launch, Achint Setia, CEO, Snapdeal, said:

“The overwhelming response to the first phase of Bharat Swagotsav shows that value-driven shopping is at the heart of Bharat’s e-commerce story. With Phase II, we are bringing even more style, savings, and Swadeshi spirit to our customers ahead of Diwali.”

In a first-of-its-kind initiative, Snapdeal also produced an in-house fashion show, with Snapdeal team members modelling apparel from Snapdeal’s expansive fashion assortment – showcasing how trendy fashion can seamlessly go hand-in-hand with value pricing.

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