Riyadh: Shri Suman Billa, Additional Secretary (Tourism), Government of India, interacted with leading travel and tour operators in Riyadh to discuss strategies for enhancing tourism to India.
The meeting focused on strengthening collaboration between Indian and Saudi tourism stakeholders, promoting India’s diverse destinations, and exploring new avenues for partnership in the travel and hospitality sector.
During the interaction, Shri Billa highlighted India’s rich cultural heritage, varied landscapes, and emerging tourism segments such as wellness, adventure, and spiritual tourism. He encouraged tour operators to tap into the growing interest among Saudi travellers seeking unique and experiential journeys across India.
